Global Toothpaste Market by Product Type, Distribution Channel and Geography - Growth, Trends and Forecasts (2018-2023) - ResearchAndMarkets.com

November 22, 2018

DUBLIN--(BUSINESS WIRE)--Nov 22, 2018--The “Global Toothpaste Market Size - Segmented by Product Type, Distribution Channel, and Geography - Growth, Trends, and Forecast (2018 - 2023)” report has been added to ResearchAndMarkets.com’s offering.

The Global Toothpaste market is expected to reach USD 27.7 billion by 2023, witnessing a healthy CAGR during the forecast period. Asia-Pacific holds the major share in the global Toothpaste market. About 8.1 billion units of Toothpaste consumed in 2017, which is growing at a steady CAGR. Increased dental problems among children and adults due to poor eating habits have primarily driven the market. Also, rising premiumization and consumer seeking more targeted solution are further accelerating the toothpaste market.

Soaring Demand for Dental Whitening

Toothpaste consumption is expected to increase with more consumer looking for an advanced and targeted solution for dental care. Rising disposable income in a developing region such as Asia-Pacific demanding for more sophisticated toothpaste and expensive toothpaste. Toothpaste with whitening effect is witnessing a robust demand globally. In 2017, an oral care company in the US, Dentist Dr. Richard Marques of Wimpole Street Dental launched a whitening toothpaste with 100% natural ingredients including calcium carbonate and silica for tooth whitening.

GSK launched Sensodyne Rapid Relief toothpaste in March 2018 in the US. The product formulated with stannous fluoride helps in relieving tooth-sensitivity pain within three days. The company also advanced its Aquafresh Kids range of toothpaste in the UK, which is specially designed for children aged 9-12-year old to provide expert protection to teeth. The global tooth whitening market is surpassed by a value consumption of USD 3.15 billion in 2016 which is witnessing a faster CAGR.

Standard Toothpaste Witnessing Faster Growth Rate

Standard toothpaste and cosmetic toothpaste combined hold more than half of the market share with standard toothpaste witnessing the fastest CAGR. Consumer embarking on oral care routine is the primary factor fueled the market growth. Specialist toothpaste which is mainly designed for sensitive teeth, for smokers and children’s is witnessing a CAGR of 6.3% during the forecast period. Central and Eastern Europe recorded an impressive growth in specialist and standard toothpaste during 2012-2017 owing to increased consumer toothpaste sophistication. Consumers are willing to pay extra for premium toothpaste which satisfies their specific requirement. South America is witnessing the fastest value CAGR, which is mainly attributed to the high unit price due to inflation.

Supermarkets Recorded the Fastest Growth in Toothpaste Market

Convenience stores offered tough competition to supermarkets/hypermarkets. Online retail accounts for a small share of the market which witnessed a value CAGR of 3.8% during 2012-2017. Amazon which is the global leader in online retail recorded an impressive growth in Toothpaste products sale in the US alone.Expanding distribution channel in countries such as China, India, Vietnam, South Africa, UAE, and Saudi Arab is driving the supermarket sale of toothpaste. Pharmacies stores is another significant sales channel globally which recorded an increase of 36% in its value sales during 2012-2017.

Market Developments

Oral care giant Procter & Gamble Co. launched a new version of Crest toothpaste with activated foam, which reaches below the gum line to improve oral health.Unilever’s signed an agreement to acquire the personal care brand of Quala in South America. Quala Toothpaste brand Fortident is the second largest Toothpaste brand in Colombia and Ecuador.

Key Topics Covered

1. Introduction

1.1 Key Deliverables of the Study

1.2 Study Assumptions

1.3 Scope of the Market

2. Research Approach and Methodology

2.1 Introduction

2.2 Research Design

2.3 Study Timelines

2.4 Study Phases

3. Market Overview

3.1 Toothpaste Market Trends

3.2 Market Dynamics

4. Market Segmentation

4.1 Toothpaste Market By Product Type

4.2 Toothpaste Market By Distribution Channel

4.3 Toothpaste Market By Geography

5. Toothpaste Market Competitive Landscape

5.1 Market Share Analysis

5.2 Strategy Adopted by Key Players

5.3 Most Active Companies in the Past Five Years

6. Company Profiles

6.1 Overview

6.2 Products & Services

6.3 Financials

6.4 Key Developments

6.5 Strategies Adopted

6.6 SWOT Analysis of Major Players

7. Toothpaste Market Companies Covered

7.1 Colgate-Palmolive Company

7.2 Procter & Gamble Co.

7.3 GlaxoSmithKline PLC

7.4 Johnson & Johnson Services Inc

7.5 Unilever PLC

7.6 Hawley & Hazel (Bvi) Co. Ltd.

7.7 Sunstar Suisse S.A.

7.8 Lion Corporation

7.9 Yunnan Baiyao Group Co. Ltd.

7.10 Church & Dwight Co. Inc.

7.11 LG Corporation

7.12 Henkel AG & Co KGaA

For more information about this report visit https://www.researchandmarkets.com/research/2dqpn6/global_toothpaste?w=4

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Related Topics:Oral Care Products



SOURCE: Research and Markets

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PUB: 11/22/2018 05:00 AM/DISC: 11/22/2018 05:01 AM


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