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PRESS RELEASE: Paid content from Business Wire
Press release content from Business Wire. The AP news staff was not involved in its creation.

FlatRate Moving Taps Affect to Drive Brand Awareness & Customer Engagement in NYC

May 2, 2019

NEW YORK--(BUSINESS WIRE)--May 2, 2019--Affect, a public relations and social media agency specializing in technology, healthcare and professional services, was selected by FlatRate Moving, a premier, all-inclusive moving company, for public relations services. Affect will launch an aggressive communications strategy targeting New Yorkers who are planning to move this spring, including the launch of FlatRate Moving’s brand new app.

FlatRate Moving was founded in 1991 with a mission to disrupt the industry - eliminating the uncertainty associated with traditional moving estimates and is known for its transparent business model and unparalleled customer service. The company was the first to establish the flat-rate moving pricing model in New York – and currently operates nine branches located in major cities throughout the United States.

“Moving is exciting, it should not be a burden,” said Sharone Ben-Harosh, Founder, FlatRate Moving. “We’ve spent the last 28 years breaking down the stereotypes that are often associated with moving companies - introducing new services like on-demand delivery from storage, custom crates for fragile items and a brand new app that helps manage the entire process. Affect proposed a creative PR strategy that will deliver measureable results, quickly. We are confident that we’ve selected the best partner.”

“FlatRate Moving trucks are iconic in New York City – everyone recognizes the red and white logo,” said Katie Creaser, Senior Vice President of Affect. “But many New Yorkers don’t realize that FlatRate is also very dedicated to the city – in addition to the care they take during the moving process - they donate trucks to important causes. From delivering Thanksgiving turkeys to shelters to transporting supplies during Hurricane Sandy – they are incredibly charitable. We’re impressed with their commitment to their customers and to our city and we’re excited to help take their public relations efforts to the next level.”

To learn more about Affect’s public relations and marketing services visit: www.affect.com

To learn more about FlatRate Moving visit: www.flatrate.com

About Affect

Affect is a public relations firm based in New York. Established in 2002, the company specializes in technology, healthcare and professional services. Affect employs a results-driven approach to communications, crafting one-of-a-kind programs to help clients achieve their business goals. As year-round strategic counsel, or a single project resource, Affect leverages its creative talent, unique experience and forward-thinking insights to achieve the precise results that clients seek. For more information, web: www.affect.com; blog: www.techaffect.com; Twitter: @teamaffect.

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SOURCE: Affect

Copyright Business Wire 2019.

PUB: 05/02/2019 02:48 PM/DISC: 05/02/2019 02:48 PM