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Owner of The Fitness Doctor announces candidacy for Broadview Heights mayor

December 4, 2018

Owner of The Fitness Doctor announces candidacy for Broadview Heights mayor

BROADVIEW HEIGHTS, Ohio – The owner of a health and wellness company in Independence plans to run for Broadview Heights mayor in 2019.

Fredrick Peters, who founded The Fitness Doctor in 2012, will challenge incumbent Mayor Sam Alai in the 2019 mayoral election. Alai told cleveland.com Monday that he is planning to seek re-election next year.

Peters, 33, said he has never before sought elected office.

“What I lack in political experience I more than make up for in business experience,” Peters said. “I started my company out of my garage. Also, I have master’s degree in business administration. When I think of the office of mayor, I think of the CEO of a city.”

Peters’ campaign website says Peters, as a business owner, has interacted daily with corporate leaders, residents and other small-business owners.

“These interactions have led (Peters) to realize the significance of government, and how it can improve (or hinder) the people it is intended to serve, when left unchecked,” the campaign website says.

Peters said he has attended several Broadview Heights City Council meetings and noticed that legislation often passes on first reading as emergency measures, giving residents little if any time to react.

“I would like to see more transparency in the community,” Peters said.

Peters said that if elected, he would turn over his business’s day-to-day operations to younger brother Matthew Peters, who is director of operations at The Fitness Doctor. That would allow him to devote all his work time to the city.

Also, Peters said he would give back $100,000 of his mayor’s salary back to the city over his four-year term.

“I’m health-focused, and Broadview Heights has this brand-new recreation center,” Peters said. “Membership there is expensive, so the money would go toward reducing the rate of membership.”

Peters said it was Alai who advised him to run for mayor about three-four months ago after discouraging him from running for City Council.

″(Alai) said that running for mayor would be a great way to get my name out in the community,” Peters said. “I scoffed at first, but talked it over with my family and reconsidered.”

However, Alai told cleveland.com that he never advised Peters to run against him for mayor. He said he advised Peters to become involved in community groups to gain experience before running for elected office. At the same time, Alai said he didn’t want to give Peters the impression he couldn’t run for office.

Peters said he’s a graduate of St. Ignatius High School in Cleveland. In addition to his MBA, he has earned a PhD in physiology and a bachelor’s degree in corporate communications.

Before starting The Fitness Doctor, Peters was operations director at Pizza Pan, which was founded by his father, Fredrick Peters Sr.

In addition to his business, Peters says he is a consultant and presenter for several organizations, including Cleveland Clinic, Visiting Nurse Association of Ohio, Cuyahoga Valley Career Center, Brecksville-Broadview Heights City School District, The Centers for Families and Children, Heinen’s Grocery Store and the Cuyahoga County Board of Developmental Disabilities.

Peters said he has been adjunct professor, researcher and lecturer at University of Akron, Kent State University and Cuyahoga Community College.

Peters lives on Woodchip Lane with his wife Nicole, a podiatric surgeon at Cleveland Clinic. The couple has one daughter, 1-year-old Angelina, and a son Alexander is expected to arrive in March.

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