AP NEWS

Obsidian Sports Management Drives Sponsorship of Formula E Team

November 29, 2018

LONDON--(BUSINESS WIRE)--Nov 29, 2018--Obsidian Sports Management (Obsidian), a leading sports advisory firm, is proud to announce that it has secured sponsorship for DS TECHEETAH, the only Chinese registered Formula E team. Obsidian and DS TECHEETAH are extremely pleased to welcome Efacec, a global technology company in the field of energy, environment and mobility to the team as a new official partner.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20181129005372/en/

Efacec DS Techeetah - E-Tense FE 19 (Photo: Business Wire)

Utilising its extensive experience and network, Obsidian found an ideal partner in Efacec. With many subsidiaries and businesses across 90 countries, Efacec is a pioneering worldwide leader in fast-charging and super-fast charging infrastructures for electric vehicles. As Efacec looks to expand into the Asia Pacific region, a partnership with the only Chinese registered team in the electric street racing series ABB FIA Formula E affords it a great opportunity for exposure.

Through Obsidian, Efacec has entered into a three-year agreement with DS TECHEETAH, which started at the New York E-Prix in July 2018, and will continue through Seasons Five, Six and Seven.

Edmund Chu, Managing Director (Global) of SECA Global and President of DS TECHEETAH: “We are extremely pleased to have Efacec on board as a partner. As we continue to build our team, we look to partner with companies that share the sport’s drive towards future technology, and Efacec aligns perfectly with this.

Chas Dabhia, Partner at Obsidian, “We are very proud to have been part of this process. We believe that Formula E is the future of motorsport. It represents a unique opportunity for businesses that are changing the world, like Efacec, to engage with motorsport in a sustainable, environmentally friendly way. We’re very much looking forward to being part of this amazing growth story as it develops.”

Rahul Mehta, Partner Obsidian: “It has been a pleasure to work with the DS TECHEETAH team and see them progress throughout the two seasons they’ve been in Formula E. Starting as a small customer team, going up against the giants to winning the Drivers’ Title in only their second season.”

TECHEETAH’s new partnership with DS Automobiles is marked by the introduction of the team’s new car, the DS E-Tense FE 19. The E-Tense FE 19 has almost twice the energy and range of its predecessor, allowing it to run a full race distance without a mandatory car swap for the first time in Formula E history.

-ENDS-

Notes to Editors

High resolution images available on request.

About Obsidian Sports Management

Obsidian Sports Management (OSM) is a leading sports advisory and marketing firm with offices in London, Zurich, Vienna, New Delhi and Tirana.

OSM comprises experts from the sports and finance sector allowing it to provide its clients with a best in class, end to end service.

View source version on businesswire.com:https://www.businesswire.com/news/home/20181129005372/en/

CONTACT: Edward Jones-Davies

e.jones-davies@hawthornadvisors.com

KEYWORD: UNITED KINGDOM EUROPE ASIA PACIFIC CHINA

INDUSTRY KEYWORD: MOTOR SPORTS ALTERNATIVE VEHICLES/FUELS AUTOMOTIVE PROFESSIONAL SERVICES CONSULTING PERFORMANCE & SPECIAL INTEREST SPORTS

SOURCE: Obsidian Sports Management

Copyright Business Wire 2018.

PUB: 11/29/2018 07:56 AM/DISC: 11/29/2018 07:56 AM

http://www.businesswire.com/news/home/20181129005372/en

AP RADIO
Update hourly