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Global Cloud Advertising Market by Type, Service, End-user, and Region - Forecast to 2024: Functional Capabilities Drive Growth - ResearchAndMarkets.com

March 28, 2019

DUBLIN--(BUSINESS WIRE)--Mar 28, 2019--The “Global Cloud Advertising Market - Segmented by Type, Services, End User, and Region - Growth, Trends, and Forecast (2019 - 2024)” report has been added to ResearchAndMarkets.com’s offering.

The global cloud advertising market is projected to register a CAGR of 14.31% over the forecast period of 2018-2023.

This report provides information about the leading players in the market and a corresponding detailed analysis of the top vendors in the cloud advertising market. In addition, the report discusses the major drivers that influence the growth of the market. It also outlines the challenges faced by the vendors and the market at large, as well as the key trends that are emerging in the market.

Functional Capabilities of Cloud Advertising Service Driving Market

The key factors driving the global cloud advertising market are cost-effectiveness, functional capability, and the increase in small and medium enterprises. On the other hand, privacy and data security are hindering the market. However, privacy and data security have still alarmed a number of perceptive potential end users to select the cloud services.

North America as the Major Contributor

The North American market has been the focus for cloud-based advertising companies. This market is the highest contributor to cloud advertising.

The United States is the major contributor to the North American market, on account of early adoption and huge investment in cloud-based services and solutions. Companies in this region are looking to scale-up their customer services operations to meet the growing demand, thus implicitly impacting the growth of the market.

The Asia-Pacific market is the fastest growing cloud advertising market, which is estimated to grow at a very fast pace during the forecast period as compared to other regions.

Key Topics Covered

1. Introduction

1.1 Key Deliverables of the Study

1.2 Study Assumptions

1.3 Market Definition

1.4 Key Findings of the Study

2. Research Approach and Methodology

3. Executive Summary

4. Market Insights

4.1 Market Overview

4.2 Industry Attractiveness - Porter’s Five Forces Analysis

5. Market Dynamics

5.1 Drivers

5.1.1 Functional Capabilities of Cloud Advertising Service

5.1.2 Technological Advancement

5.2 Restraints

5.2.1 Data Security

6. Technology Snapshot

7. Market Segmentation

7.1 By Type

7.1.1 Public Cloud

7.1.2 Private Cloud

7.1.3 Hybrid cloud

7.2 By Service

7.2.1 Infrastructure as a Service (IaaS)

7.2.2 Software as a Service (SaaS)

7.2.3 Platform as a Service (PaaS)

7.2.4 Others

7.3 By End Users

7.3.1 Government Utilities

7.3.2 Private Organizations

7.3.3 Healthcare

7.3.4 Academics & Education

7.3.5 Others

7.4 By Geography

7.4.1 North America

7.4.2 Europe

7.4.3 Asia-Pacific

7.4.4 The Middle East & Africa

7.4.5 Latin America

8. Competitive Intelligence - Company Profiles

8.1 Adobe Corporation

8.2 Amazon Web Services

8.3 Cisco Systems Inc.

8.4 Dell Inc.

8.5 Google Inc.

8.6 Hewlett-Packard Company

8.7 IBM Corporation

8.8 Microsoft Corporation

8.9 Oracle Corporation

8.10 Salesforce.com

List not Exhaustive

9. Investment Analysis

10. Future of the Market

For more information about this report visit https://www.researchandmarkets.com/r/e13fo0

View source version on businesswire.com:https://www.businesswire.com/news/home/20190328005860/en/

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Related Topics:Cloud Computing and Storage

KEYWORD:

INDUSTRY KEYWORD: TECHNOLOGY DATA MANAGEMENT COMMUNICATIONS ADVERTISING

SOURCE: Research and Markets

Copyright Business Wire 2019.

PUB: 03/28/2019 03:16 PM/DISC: 03/28/2019 03:16 PM

http://www.businesswire.com/news/home/20190328005860/en