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Crystal touts tourism for NY hometown after Sandy

July 11, 2013

LONG BEACH, New York (AP) — Billy Crystal is going to bat for his New York hometown following the pummeling it took from Superstorm Sandy.

The comedian and “When Harry Met Sally” actor has made a television commercial telling tourists to visit Long Beach, just east of New York City.

Long Beach was among many Northeast communities devastated by the October storm. Its 2-mile (3.2-kilometer)-long boardwalk was destroyed, and hundreds of homes were damaged.

Crystal appears in a TV ad trumpeting “Long Beach is Open for Business.”

City officials say Crystal appeared in the ad for free and last month donated $1 million for rebuilding efforts.

The commercial is part of a $700,000 advertising campaign. The TV ads will run in the New York City region.

Crystal graduated from Long Beach High School in 1965.

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