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BC-BBM--Connecticut-New Name

April 11, 2019
The Connecticut Tigers minor league baseball team is getting a new name. General Manager Dave Schermerhorn says the Detroit Tiger’s Single-A affiliate wants to rebrand as something that connects better with the local community.

NORWICH, Conn. (AP) — The Connecticut Tigers minor league baseball team is getting a new name.

General Manager Dave Schermerhorn says the Detroit Tiger’s affiliate wants to rebrand for the 2020 season as something that connects better with the local community.

The club, a member of the short-season Single-A New York-Penn League, recently reached a new long-term lease agreement with the city of Norwich to continue playing in the 6,000-seat Dodd Stadium.

Fans are being asked to submit name suggestions on the Connecticut Tigers website . Schermerhorn says the club will whittle those down to few finalists and hold a public vote on a new name.

Schermerhorn acknowledges the team would like a brand that has better merchandising appeal. He says that could mean something traditional or a “more fun and whacky name and logo.”