Persado Announces Persado for Salesforce on Salesforce AppExchange, the World’s Leading Enterprise Apps Marketplace

September 18, 2018

NEW YORK, Sept. 18, 2018 (GLOBE NEWSWIRE) -- Persado, a leading provider of AI-generated marketing language, today announced it has launched Persado for Salesforce on Salesforce AppExchange. Customers can now integrate Persado with Salesforce Marketing Cloud to generate and deploy AI-generated email messages powered by Persado’s Marketing Language Cloud that meaningfully boosts email performance and improves customer engagement.

Comprised of the world’s largest marketing language database, with over one million tagged and scored words, phrases and images, Persado’s Marketing Language Cloud creates optimized, on-brand content based on emotions and vernacular that resonate with target audiences. With this app, Marketing Cloud customers can leverage AI powered by Persado’s Language Cloud to create personalized digital marketing communication that drives engagement, conversions and revenue.

Persado for Salesforce is currently available on AppExchange here, and Persado looks forward to continued collaboration with Salesforce at its annual Dreamforce event this fall.

Comments on the News

“To build a loyal base of customers that translates into lasting success, it’s not just what you say that matters, but how you say it,” said Alex Vratskides, Persado CEO. “Today’s businesses should lean on evolving technologies like AI to meaningfully engage with audiences on a massive scale, so we are thrilled to combine the power of Persado’s AI-generated marketing language with Salesforce’s leading Marketing Cloud suite to drive tangible results for our joint customers.”

“We are happy to welcome Persado onto the AppExchange, as the company provides customers with an exciting new way for businesses to tailor marketing messages,” said Mike Wolff, SVP, ISV Sales, Salesforce. “The exponential growth of AppExchange underscores the enormous opportunity the entire Salesforce ecosystem has in creating cutting-edge solutions and driving customer success.”

About Salesforce AppExchangeSalesforce AppExchange, the world’s leading enterprise cloud marketplace, empowers companies to sell, service, market and engage in entirely new ways. With more than 5,000 solutions, 5 million customer installs and 70,000 peer reviews, it is the most comprehensive source of cloud, mobile, social, IoT, analytics and artificial intelligence technologies for businesses.

Additional Resources

-- Like Salesforce on Facebook: http://www.facebook.com/salesforce -- Follow Salesforce on Twitter: https://twitter.com/salesforce -- Become a fan of Persado on Facebook: https://www.facebook.com/Persado/ -- Follow Persado on Twitter: https://twitter.com/persado

Salesforce, AppExchange and others are among the trademarks of salesforce.com, inc.

For more information about Persado, please visit persado.com. To learn more about Persado Pro, contact partners@persado.com.

About PersadoPersado’s Marketing Language Cloud delivers content to the world’s leading brands, helping marketers drive meaningful results and build stronger customer relationships. Imagine having a data scientist and a copywriter for each person in your audience, revealing the language that performs and the analytics to explain why. Comprised of the world’s largest database of consumer marketing language, with over a million scored and tagged words and phrases, Persado’s Marketing Language Cloud enables brands to drive consistent increases in customer engagement and campaign ROI.

Media ContactLaunchSquad for Persadopersado@launchsquad.com212-564-3665

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