Press release content from Business Wire. The AP news staff was not involved in its creation.
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Press release content from Business Wire. The AP news staff was not involved in its creation.

Enhancing Product Development Strategies for a Consumer Electronics Company | Infiniti’s Latest Product Research Engagement

May 11, 2019

LONDON--(BUSINESS WIRE)--May 11, 2019--A well-known market intelligence company, Infiniti Research, has recently announced the completion of their latest product research engagement for a consumer electronics company. During the course of this engagement, the experts at Infiniti Research helped the client to formulate a smart approach to successfully launch new products to attract the target customers. Also, this engagement highlights how Infiniti’s solution helped the client to modify their existing products to meet the market demand.

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Product research engagement for a consumer electronics company (Graphic: Business Wire)

With the entry of new players in the market and the rising barriers in adopting latest technologies, companies in the consumer electronics industry are facing major setbacks in positioning themselves in the evolving market place. Therefore, companies are approaching firms like Infiniti Research to leverage their expertise in product research engagement to optimize their products according to customers’ requirements and improve their chances for success.

A product research strategy is crucial before introducing a new product into the market. Request a FREE brochure to gain more insights into our services portfolio and know how our solutions will help you optimize products according to the market demand.

The business challenge : The client is a consumer electronics company based out of the United States. Given the multitude of new products available in the market, the client faced extreme difficulties in setting themselves apart from the global competition. With Infiniti’s product research engagement, the client wanted to introduce new products that meet the market demand. Also, they wanted to reduce the production cost by using low-cost materials and redesigning products according to customers’ requirements.

The success of a product depends on how well the product meets customer demands. Request a free proposal to know how our solution will help you deliver the best products to maximize profits.

The solution offered : The experts at Infiniti Research collected relevant industry data and conducted a focus group research. They also analyzed the client’s competitors’ products and examined how the target group interacted with their products. With Infiniti’s product research engagement, the client was able to understand the market demands and introduce products that satisfied their customers. Also, the client was able to understand the inefficiencies in their existing product. This helped them to redesign their existing product to drive sales. This further helped them widen the market for their products.

Infiniti’s product research engagement helped the client to:

Infiniti’s product research engagement offered predictive insights on:

  • Improvising product development strategies and business plans
  • Reducing production cost and enhancing profitability
  • Interested in achieving high growth for your business? Get in touch with us to know how our product research engagement can help.

About Infiniti Research

Established in 2003, Infiniti Research is a leading market intelligence company providing smart solutions to address your business challenges. Infiniti Research studies markets in more than 100 countries to help analyze competitive activity, see beyond market disruptions, and develop intelligent business strategies. To know more, visit:https://www.infinitiresearch.com/about-us

View source version on businesswire.com:https://www.businesswire.com/news/home/20190511005001/en/

CONTACT: Infiniti Research

Anirban Choudhury

Marketing Manager

US: +1 844 778 0600

UK: +44 203 893 3400




SOURCE: Infiniti Research

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PUB: 05/11/2019 09:35 AM/DISC: 05/11/2019 09:35 AM