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JIDDAH, Saudi Arabia (AP) _ Prince Ahmed bin Salman bin Abdulaziz, owner of Kentucky Derby winner War Emblem, a nephew of King Fahd and chairman of a Saudi publishing empire, died Monday of a heart attack at a hospital in the Saudi capital, Riyadh. He was 44.

Associates of Prince Ahmed in Saudi Arabia and London mourned him as a popular figure and an unpretentious prince.

``On a personal level he was the kindest person I've ever seen _ he was a prince without the airs,'' said Khalid Al-Maeena, editor in chief of the Jiddah-based Arab News, one of nearly 20 publications owned by the late prince's Riyadh-based Saudi Research and Marketing Group.