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BC-US--Comic-Con,ADVISORY, US

July 23, 2014

EDITORS:

Comic-Con International, the annual pop-cultural extravaganza, takes over the San Diego Convention Center this weekend, featuring the hottest films, TV shows and video games. Even some comic books. More than 100,000 fans from around the world are expected at the sold-out 45th annual celebration, and the AP will be there, too, with a team of journalists covering for all formats. Here’s what they plan:

TEXT

Preview Pieces Already Moved:

Monday, July 21

COMIC-CON-TOYS

LOS ANGELES — When it comes to designing coveted collectible toys for sale at Comic-Con, the annual celebration of pop culture lifting off Thursday in San Diego, the sky’s the limit for the designers at Mattel. But this year’s effort comes at a time when the world’s largest toy company could use a boost of its own. SENT: 700 words. photos.

Tuesday, July 22

COMIC-CON-VIRTUAL REALITY

LOS ANGELES — Fox is virtually bringing the world of the X-Men to Comic-Con. The movie studio behind “X-Men: Days of Future Past” is teaming up with virtual reality company Oculus Rift to create a real-life rendition of Professor X’s mutant-detecting machine. The stunt is the latest example of studios utilizing virtual reality technology to bring their franchises to life. SENT: 450 words, photos.

Upcoming Preview Pieces:

Wednesday, July 23

COMIC-CON

SAN DIEGO — Like Batman responding to a beaming Bat signal in the sky, pop-culture fans are streaming to San Diego for the 45th annual Comic-Con. The four-day festival celebrating comic books, costumes and other popular arts kicks off with a preview Wednesday night and goes full force Thursday at the San Diego Convention Center. UPCOMING: 500 words by 1 p.m., photos.

COMIC-CON-FAN TRAIN

LOS ANGELES — A lucky fellowship of “Lord of the Rings” fans are forgoing the preferred method of Middle-earth transportation — that’d be horseback — to journey to Comic-Con in a private train car that’s been transformed into the Wikia Fan Express. The fan-centric social networking site and “Middle-earth: Shadow of Mordor” publisher Warner Bros. Interactive have picked 40 fans to ride the one-of-a-kind carriage from La La Land to San Diego for the four-day pop-culture celebration, which kicks off Thursday at the San Diego Convention Center. UPCOMING: 500 words, photos by 8 p.m.

Thursday, July 24

COMIC-CON

SAN DIEGO — Comic-Con’s most dedicated fans got an early look at the showroom floor during Wednesday night’s preview. UPCOMING: 450 words, photos by 5 a.m.

Spot Coverage:

Expect about six to eight new items each day, accompanied by photos and video, from Comic-Con panels, presentations, exhibits, parties and other events. Shorter items will have the common keywords Comic-Con Watch-(subject). Longer stories will be Comic-Con-(subject). Also look for occasional Comic-Con Watch-Notebook packages.

Daily Coverage Highlights Will Include the Following Presentations:

Thursday, July 24

Transformers breakfast; “Penguins of Madagascar”; “Home”; “The Giver”; Paramount Pictures’ upcoming films, including “Teenage Mutant Ninja Turtles”; Batman TV cast reunion panel.

Friday, July 25

“Hunger Games: Mockingjay”; Daniel Radcliffe, “The Horns”; Salma Hayek, “Everly”; upcoming Radius titles; upcoming 20th Century Fox films, including “The Maze Runner,” ″Book of Life,” ″Let’s Be Cops,” ″The Kingsman: The Secret Service,” ″Hitman: Agent 47″; “The Lost Ship” and Crave Online party aboard the USS Midway.

Saturday, July 26

Upcoming Warner Bros. films, possibly including “Batman V. Superman”; also “Jupiter Ascending,” ″Mad Max: Fury Road,” ″The Hobbit: The Battle of the Five Armies”; upcoming Legendary Pictures films, including “As Above / So Below,” “Crimson Peak”; Focus Features’ “The Boxtrolls”; “Sin City”; “Women Who Kick Ass” panel; upcoming Marvel films, including “Ant-Man,” ″Avengers” and more.

Text Contact:

For further information on AP’s text coverage of Comic-Con, please contact West Coast Entertainment Editor Steve Loeper, 213-952-1250, sloeper@ap.org.

PHOTOS

AP/Invision photo coverage is planned for all days of the 2013 Comic Con. This will include atmosphere, portraits, panels and parties.

Photo Contact:

Wendi Hammock at wendi@invisionagency.com

VIDEO

AP Video will be in San Diego beginning Wednesday, July 23. A first look at the convention floor will move on Thursday morning. Coverage continues through Monday morning for broadcast and online customers. Daily coverage highlights will include press lines and cast interviews for the following films: “The Avengers: Age of Ultron,” ″The Hobbit: The Battle of the Five Armies,” ’Teenage Mutant Ninja Turtles,” ″The Giver,” ″Penguins of Madagascar,” and “Sin City: A Dame to Kill For.” See the daily Entertainment Digest for output details.

Video Contact:

Entertainment Video Manager Rob Merrill, 917-692-5323, rmerrill@ap.org.

SOCIAL MEDIA

AP journalists covering Comic-Con will be tweeting updates and observations from San Diego. Follow them here: www.twitter.com/@APEntertainment

The AP.

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