LONDON--(BUSINESS WIRE)--Aug 27, 2018--Quantzig, a pure-play analytics solutions provider, has announced the completion of their latest marketing analytics solution on the retail industry. The client wanted to develop a precise marketing plan template to be used as a roadmap to enhance customer reach and improve the organization’s profits.

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A leading retail company leveraged marketing analytics engagement to develop a marketing plan template (Graphic: Business Wire)

According to the retail industry experts at Quantzig, “The use of mobile applications, IoT, and similar technologies will empower retailers to understand their customers at a personal level.”

The retail industry is a continuously evolving one and is gradually becoming highly focused on delivering newer experiences to customers. Retail price inflation, customization, and digital disruptions are key factors that define the future of retail. These disruptors have further leveraged the need to examine the industry from every possible angle and develop a precise marketing plan template that acts as a roadmap to retail success.

to see how Quantzig’s solutions can help you.

The marketing analytics solution helped the client to devise the right marketing plan to identify target groups, devise strategies to reach them, and study the future of retail to retain maximum customers. The client was also able to implement a sequential approach to devise a marketing plan template which would act as an initial resource to get started with their content marketing strategy.

This marketing analytics solution provided benefits that helped the client to:

Analyze the future of retail and its impact on their marketing tactics Understand their market needs To know more about the benefits of marketing analytics solutions,

This marketing analytics solution offered predictive insights on:

Defining the marketing objectives and setting aside plans for achieving them Setting realistic and measurable objectives for thriving in the future of retail To gain relevant insights and understand the scope of our research,

View the complete marketing analytics summary here:

About Quantzig

Quantzig is a global analytics and advisory firm with offices in the US, UK, Canada, China, and India. For more than 15 years, we have assisted our clients across the globe with end-to-end data modeling capabilities to leverage analytics for prudent decision making. Today, our firm consists of 120+ clients, including 45 Fortune 500 companies. For more information on all of Quantzig’s services and the solutions they have provided to Fortune 500 clients across all industries, please contact us.

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CONTACT: Quantzig

Anirban Choudhury

Marketing Consultant

US: +1 630 538 7144

UK: +44 208 629 1455

https://www.quantzig.com/contact-us

KEYWORD:

INDUSTRY KEYWORD: RETAIL COMMUNICATIONS MARKETING OTHER RETAIL

SOURCE: Quantzig

Copyright Business Wire 2018.

PUB: 08/27/2018 11:01 AM/DISC: 08/27/2018 11:01 AM

http://www.businesswire.com/news/home/20180827005391/en