AP NEWS

Students place third in BYU business language competition

March 14, 2019
Wasatch Academy students, (left to right) junior Alex Delbecq, sophomore Fousse Traore, and sophomore Leopold (Leo) Rohde present at the recent High School Business Language Competition event held at Brigham Young University, Provo. Their team took third place in the French-speaking division. (Photo courtesy of Wasatch Academy)

MT. PLEASANT — In a collaborative effort between Wasatch Academy (WA) World Language Department and the business classes taught by WA teacher Nate Moffett, WA fielded two teams of students to compete in a recent High School Business Language Competition event held at Brigham Young University (BYU) in Provo.

WA students, Ines’ Schmid, Lovett Baker and Emmanuel Jauregui represented WA in the Spanish-speaking division while Leopold (Leo) Rohde, Fousse Traore, and Alex Delbecq represented in the French-speaking group. The teams represented Wasatch Academy well with their presentations and the French group took third place in their division. The event is considered to have been a superb learning experience for all the participants.

Over a three-week period, student teams were tasked with researching the company Cotopaxi and their product, Del Dia Backpack. The teams studied the market trends to create a business plan for marketing the product to young adults in Japan. The teams also had to study the target consumer in order for the plan to be considered a viable business plan, then present their plan.

The High School Business Language Competition in Spanish has been hosted for several years by the Marriott School of Business’ Global Management Center at Brigham Young University. This year, three additional languages, French, Mandarin and Arabic were added to the competition.