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India’s Air Care Market to 2023: Expected to Grow at a CAGR of Approx 20.7% - ResearchAndMarkets.com

March 22, 2019

DUBLIN--(BUSINESS WIRE)--Mar 22, 2019--The “Air Care Market in India (2018-2023)” report has been added to ResearchAndMarkets.com’s offering.

Changing lifestyle patterns among Indians and a growing emphasis on having clean environments are enhancing the demand for air care products in the Indian market.

The air care market in India is expected to reach a value of INR 18.48 Bn by 2023, expanding at a compound annual growth rate (CAGR) of ~20.7% from 2018.

Consumers, lately, are willing to experiment with different variants of air care products, including spray/aerosol air fresheners, to keep homes odor-free. Urban consumers are switching from traditional products such as incense sticks to more sophisticated and modern offerings such as aerosols. The demand for premium and value-added air freshener products with better fragrance is growing rapidly among upper-middle-class consumers.

Most of the air fresheners available in the Indian market contain harmful ingredients like phthalates, which can result in reproductive abnormalities, allergies, and asthma. People, who are aware of the consequences of such ingredients, often stay away from air fresheners.

The air care market operates in three main segments - home fresheners, car fresheners, and bathroom fresheners. In 2016, the home fresheners segment was valued at INR 1.5 Bn. The car fresheners segment was valued at INR 2.5 Bn in the same year, thus acquiring a 50% share of the overall air care market in India. With a rise in the sale of cars, the market share of car fresheners has picked up in recent years.

Key Topics Covered

1. Executive summary

2. Socio-economic indicators

3. Introduction

3.1. Air care market in India - definition and structure

4. India air care market

4.1. Market overview

4.2. Air care market size and growth forecast (2018-2023e)

5. India air care market segmentation

5.1. Category-wise (2018)

5.1.1. Based on value

5.1.2. Based on market share

5.2. Player-wise (2018)

5.2.1. Dabur India Limited

5.2.2. Others

6. Trade analysis

6.1. Export of air care products

6.1.1. Value-wise

6.1.2. Volume-wise

6.1.3. Country-wise

6.2. Import of air care products

6.2.1. Value-wise

6.2.2. Volume-wise

6.2.3. Country-wise

7. Key market opportunities

8. Key growth drivers of the market

9. Key deterrents to the growth of the market

10. Competitive landscape

10.1. Dabur India Limited

10.1.1. Corporate information

10.1.2. Business description

10.1.3. Products and services

10.1.4. Key people

10.1.5. Financial snapshot (total income, net profit/loss)

10.1.6. Key ratios

10.1.7. Key financial performance indicators

10.1.8. Business segments, geographical segments

10.2. Godrej Consumer Products Limited

10.3. Airance

10.4. J.K. Helene Curtis Limited

10.5. Midas Care Pharmaceuticals Private Limited

10.6. Procter & Gamble Home Products Private Limited

10.7. Reckitt Benckiser (India) Private Limited

10.8. S.C. Johnson Products Private Limited

10.9. Sara Lee Corporation

For more information about this report visit https://www.researchandmarkets.com/research/g98xdx/indias_air_care?w=4

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Related Topics:Air Fresheners



SOURCE: Research and Markets

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PUB: 03/22/2019 07:19 AM/DISC: 03/22/2019 07:19 AM