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Global Mobile Value-added Services (VAS) Market 2018-2022 - Growing Demand for Non-Linear Media Consumption - ResearchAndMarkets.com

November 14, 2018

DUBLIN--(BUSINESS WIRE)--Nov 14, 2018--The “Global Mobile Value-added Services (VAS) Market 2018-2022” report has been added to ResearchAndMarkets.com’s offering.

The global mobile value-added services (VAS) market will register a CAGR of almost 14% by 2022.

The growing demand for non-linear media consumption is identified as one of the key trends that will gain traction in the global mobile value-added services (VAS) market for the next four years. The increased adoption of smartphones and faster internet connectivity has resulted in a high demand for non-linear media consumption.

According to the report, one driver influencing this market is the rapid increase in smartphone penetration. One trend affecting this market is the increasing popularity of AR in location-based games. Further, the report states that one challenge affecting this market is the constraints in content monetization.

Market Overview

Digitization of key industries

The digitization of key industries such as the transport show the importance of mobile-based services such as Uber and Ola. These services offer transportation through mobile location-based services (LBS) applications. The popularity of such mobile-based cab applications will have a positive impact on the market.

Irrational revenue share across value chain

The emerging markets such as China and India are large consumers of mobile VAS. VAS content developers generated 10-20% of revenue in emerging countries in comparison to 70-80% in developed markets such as the US and Japan and Western Europe.

For the detailed list of factors that will drive and challenge the growth of the global mobile value-added services (VAS) market during the 2018-2022, view the full report.

Competitive Landscape

The market appears to be fragmented and with the presence of several companies and the competitive environment is quite intense. Factors such as the growing demand for non-linear media consumption and digitization of key industries will provide considerable growth opportunities to mobile value-added services (VAS) manufactures. Alphabet, America Movil, Apple, Reliance Industries, and Vodafone are some of the major companies covered in this report.

Key Topics Covered:

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

PART 03: RESEARCH METHODOLOGY

PART 04: MARKET LANDSCAPE

Market ecosystem Market characteristics Market segmentation analysis

PART 05: MARKET SIZING

Market definition Market sizing 2017 Market size and forecast 2017-2022

PART 06: FIVE FORCES ANALYSIS

Bargaining power of buyers Bargaining power of suppliers Threat of new entrants Threat of substitutes Threat of rivalry Market condition

PART 07: MARKET SEGMENTATION BY PRODUCT

Segmentation by product Comparison by product Mobile advertising - Market size and forecast 2017-2022 Mobile games - Market size and forecast 2017-2022 Mobile music and video streaming - Market size and forecast 2017-2022 Mobile money and m-commerce - Market size and forecast 2017-2022 Mobile publications - Market size and forecast 2017-2022 Market opportunity by product

PART 08: CUSTOMER LANDSCAPE

PART 09: REGIONAL LANDSCAPE

Geographical segmentation Regional comparison APAC - Market size and forecast 2017-2022 Americas - Market size and forecast 2017-2022 EMEA - Market size and forecast 2017-2022 Key leading countries Market opportunity

PART 10: DECISION FRAMEWORK

PART 11: DRIVERS AND CHALLENGES

Market drivers Market challenges

PART 12: MARKET TRENDS

PART 13: VENDOR LANDSCAPE

Overview Landscape disruption Competitive landscape

PART 14: VENDOR ANALYSIS

Vendors covered Vendor classification Market positioning of vendors Alphabet America Movil Apple Reliance Industries Vodafone

For more information about this report visit https://www.researchandmarkets.com/research/xg7htt/global_mobile?w=4

View source version on businesswire.com:https://www.businesswire.com/news/home/20181114005559/en/

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Related Topics:Mobile Content

KEYWORD:

INDUSTRY KEYWORD: ENTERTAINMENT MOBILE ENTERTAINMENT

SOURCE: Research and Markets

Copyright Business Wire 2018.

PUB: 11/14/2018 09:22 AM/DISC: 11/14/2018 09:22 AM

http://www.businesswire.com/news/home/20181114005559/en

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