Global Mobile Value-added Services (VAS) Market 2018-2022 - Growing Demand for Non-Linear Media Consumption - ResearchAndMarkets.com
DUBLIN--(BUSINESS WIRE)--Nov 14, 2018--The “Global Mobile Value-added Services (VAS) Market 2018-2022” report has been added to ResearchAndMarkets.com’s offering.
The global mobile value-added services (VAS) market will register a CAGR of almost 14% by 2022.
The growing demand for non-linear media consumption is identified as one of the key trends that will gain traction in the global mobile value-added services (VAS) market for the next four years. The increased adoption of smartphones and faster internet connectivity has resulted in a high demand for non-linear media consumption.
According to the report, one driver influencing this market is the rapid increase in smartphone penetration. One trend affecting this market is the increasing popularity of AR in location-based games. Further, the report states that one challenge affecting this market is the constraints in content monetization.
Digitization of key industries
The digitization of key industries such as the transport show the importance of mobile-based services such as Uber and Ola. These services offer transportation through mobile location-based services (LBS) applications. The popularity of such mobile-based cab applications will have a positive impact on the market.
Irrational revenue share across value chain
The emerging markets such as China and India are large consumers of mobile VAS. VAS content developers generated 10-20% of revenue in emerging countries in comparison to 70-80% in developed markets such as the US and Japan and Western Europe.
For the detailed list of factors that will drive and challenge the growth of the global mobile value-added services (VAS) market during the 2018-2022, view the full report.
The market appears to be fragmented and with the presence of several companies and the competitive environment is quite intense. Factors such as the growing demand for non-linear media consumption and digitization of key industries will provide considerable growth opportunities to mobile value-added services (VAS) manufactures. Alphabet, America Movil, Apple, Reliance Industries, and Vodafone are some of the major companies covered in this report.
Key Topics Covered:
PART 01: EXECUTIVE SUMMARY
PART 02: SCOPE OF THE REPORT
PART 03: RESEARCH METHODOLOGY
PART 04: MARKET LANDSCAPEMarket ecosystem Market characteristics Market segmentation analysis
PART 05: MARKET SIZINGMarket definition Market sizing 2017 Market size and forecast 2017-2022
PART 06: FIVE FORCES ANALYSISBargaining power of buyers Bargaining power of suppliers Threat of new entrants Threat of substitutes Threat of rivalry Market condition
PART 07: MARKET SEGMENTATION BY PRODUCTSegmentation by product Comparison by product Mobile advertising - Market size and forecast 2017-2022 Mobile games - Market size and forecast 2017-2022 Mobile music and video streaming - Market size and forecast 2017-2022 Mobile money and m-commerce - Market size and forecast 2017-2022 Mobile publications - Market size and forecast 2017-2022 Market opportunity by product
PART 08: CUSTOMER LANDSCAPE
PART 09: REGIONAL LANDSCAPEGeographical segmentation Regional comparison APAC - Market size and forecast 2017-2022 Americas - Market size and forecast 2017-2022 EMEA - Market size and forecast 2017-2022 Key leading countries Market opportunity
PART 10: DECISION FRAMEWORK
PART 11: DRIVERS AND CHALLENGESMarket drivers Market challenges
PART 12: MARKET TRENDS
PART 13: VENDOR LANDSCAPEOverview Landscape disruption Competitive landscape
PART 14: VENDOR ANALYSISVendors covered Vendor classification Market positioning of vendors Alphabet America Movil Apple Reliance Industries Vodafone
For more information about this report visit https://www.researchandmarkets.com/research/xg7htt/global_mobile?w=4
View source version on businesswire.com:https://www.businesswire.com/news/home/20181114005559/en/
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Related Topics:Mobile Content
INDUSTRY KEYWORD: ENTERTAINMENT MOBILE ENTERTAINMENT
SOURCE: Research and Markets
Copyright Business Wire 2018.
PUB: 11/14/2018 09:22 AM/DISC: 11/14/2018 09:22 AM