Foap Launches Sales and Marketing Presence in United States
NEW YORK, June 12, 2018 (GLOBE NEWSWIRE) -- Foap, a marketplace that connects brands and marketers with its global community of nearly 3 million content creators to generate exclusive, authentic visual content (photography and video), announced today that digital media veteran, Stacie Sussman, has joined as Head of Sales, and enterprise sales professional, Courtney Walsh, has joined as Director of Partnerships, effective immediately.
Stacie Sussman joins Foap with more than 15 years of sales, business development, and marketing experience, while Walsh brings 10-plus years of experience in SaaS sales and ecommerce. In her role as of Head of Sales, Sussman will be responsible for developing and executing Foap’s growth strategy and expansion into the U.S. market. Additionally, Sussman and Walsh will lead the U.S. efforts in building new strategic partnerships and relationships with brands, digital marketers and advertisers.
“To capitalize on the early success of Foap’s efforts in Europe and to support the recent public launch of Foap Video Missions, we have assembled the foundation of our sales and marketing team, and set our sights on successfully entering and gaining market share in the vibrant U.S. market,” said Adrian Dubler, Chief Executive Officer of Foap. “Stacie brings to bear a well-deserved reputation of successfully working with startups and taking them to the next level. Responsible for establishing strategy, we will leverage her expertise to strengthen our relationships and further expand our footprint in the U.S.”
Most recently, Sussman worked at Daily Mail helping develop a go-to-market strategy for the U.S. sales team while handling key advertiser relations in the Retail, Beauty and Consumer Packaged Goods (CPG) industries. She also worked at renowned companies including Elite Daily, New York Media, Allrecipes, IAC and Conde Nast.
Before joining Foap, Walsh was the Area Sales Manager for Everything But The House (EBTH), the largest online estate sale marketplace selling goods including photography, fine jewelry, fashion and cars. She also worked at GrubHub Seamless and Altria Group, Inc., former parent company of Philip Morris USA, and Kraft Foods, Inc.
“Having worked with influencers across some of the largest social media platforms, Foap is at the forefront and one of the very few companies to understand that consumers, especially millennials, connect with and engage more actively with authentic content,” said Sussman. “I am impressed by the effectiveness of Foap’s platform, specifically its ability to provide brands and digital marketers with cost-effective access to its global community of photographers and videographers. Foap’s unique approach ensures that brands and marketers truly connect with their target audience, encourage engagement and achieve a high ROI.”
About Foap:Foap is a marketplace that connects brands and marketers with its global community of photographers and videographers to create and access authentic visual content that increases campaign engagement and return on investment (ROI). Brands like Five Star (ACCO Brands), AirAsia and BuddyFruits as well as top agencies like ADROC and Digitas New York, leverage Foap’s technology platform to generate high-quality images and videos to make their digital and social marketing campaigns more effective and engaging. Foap offers brands a large and global lens by giving them direct access to a diverse community of nearly 3 million professional and amateur photographers and videographers from more than 100 countries. For more information, visit https://www.Foap.com/.