POTTERY BARN KIDS AND POTTERY BARN TEEN COLLABORATION WITH FASHION DESIGNER AND ENTREPRENEUR RACHEL ZOE NOW AVAILABLE
SAN FRANCISCO--(BUSINESS WIRE)--Sep 12, 2019--
Pottery Barn Kids and Pottery Barn Teen, members of the Williams-Sonoma, Inc. (NYSE: WSM) portfolio of brands, celebrate the launch of exclusive collaborations with renowned fashion designer and entrepreneur, Rachel Zoe. The Rachel Zoe x Pottery Barn Kids and Rachel Zoe x Pottery Barn Teen collections draw inspiration from her signature style of timeless glamour and her life as a fashion entrepreneur and mother.
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The collaboration includes nursery, playroom and bedroom collections designed in a serene blush and ivory color palette with metallic accents and feature a variety of textiles including cozy faux fur, animal prints and sequins for pops of glamour.
“Rachel Zoe believes ‘glamour is in the details’ and together we have created luxe collections that bring those details and her iconic style into the home space while still being functional and meeting the needs of children and teens,” said Jennifer Kellor, President of Pottery Barn Kids and Pottery Barn Teen.
From the soft and whimsical cascading Rachel Zoe Trailing Butterfly Crib Fit and Rachel Zoe Velvet Stitch Quilt with hand-stitched gold detail, to the matte black Rachel Zoe Race Car Ride On and Rachel Zoe ‘Play All Day’ Neon Sign, the Rachel Zoe x Pottery Barn Kids collaboration offers a range of playful yet chic designs to elevate any child’s nursery, bedroom and playroom space. The collection also boasts an assortment of giftable pieces such as the luxe faux fur Rachel ZoeLeopard Baby Blanket, and the black and white Rachel Zoe Giraffe Nursery Rocker. The Rachel Zoe Doll, a replica of the designer, is styled in one of Zoe’s favorite red carpet looks complete with accessories.
The Pottery Barn Teen collection takes inspiration from Rachel Zoe’s fashion line and glamorous signature style. The gold Rachel Zoe Chain Fringe Table Lamp and Rachel Zoe Chain Fringe Chandelier, and the Rachel Zoe Glitter Leopard Sheet Set and Rachel Zoe Metallic Sunburst Quilt with embroidered stitching are the epitome of luxe decor. Highlighting her love of accessories and sunglasses, the collection also includes an assortment of jewelry organizers like the Rachel Zoe Jewelry Floor Tower, Rachel Zoe Sunglass Holder, Rachel Zoe Beaded Pouches and Rachel Zoe Beaded Jewelry Boxes that celebrate her passion for vintage design while capturing some of her own trademark phrases such as “Shut it Down” and “Hey Gorg”.
“I have been a longtime fan of Pottery Barn Kids and Pottery Barn Teen,” said fashion designer and entrepreneur Rachel Zoe. “What an honor to collaborate on this iconic brand that has been a part of my life for many years. These collections are the perfect representation of effortless glamour which exemplifies my approach to both styling women as well as the home. I wanted everything to feel incredibly luxurious but still warm, inviting and dream-like. I was so excited to create these beautiful pieces that children and teens can bring to life every day.”
The new Rachel Zoe x Pottery Barn Kids and Rachel Zoe x Pottery Barn Teen collections are now available online at PotteryBarnKids.com, PotteryBarnTeen.com and in select Pottery Barn Kids and Pottery Barn Teen stores. To learn more about the line, visit www.potterybarnkids.com/rachelzoe and www.potterybarnteen.com/rachelzoe and join the conversation on social media with @potterybarnkids and @potterybarnteen.
ABOUT POTTERY BARN KIDS
Pottery Barn Kids, a member of the Williams-Sonoma, Inc. (NYSE: WSM) portfolio of brands, is a premier specialty retailer for children’s home furnishings and decorative accessories. Introduced in 1999, Pottery Barn Kids offers exclusive designs that create kid-friendly, stylish, sustainable and innovative spaces for the nursery, bedroom and playroom. Key product categories include furniture, bedding, bath, window treatments, rugs, lighting, decorative accessories, toys, nursery essentials and gear, such as backpacks and reusable lunch bags. Committed to creating product that is good for kids and good for the planet, Pottery Barn Kids designs products that are renewable, recyclable and have low impact on the environment. This includes GREENGUARD Gold Certified furniture, wood sourced from forests where indigenous communities, wildlife, and watersheds are protected, better farming standards that preserve the environment through responsibly sourced and organic cotton, and fabrics made from recycled plastic water bottles or eucalyptus fibers. Pottery Barn Kids is also proud to source a growing assortment of its furniture from Fair Trade Certified™ facilities that ensure ethical production, safe and healthy working conditions for workers, as well as an additional Premium that funds high impact community projects. Pottery Barn Kids operates company-owned stores as well as e-commerce in the United States, Canada and Australia, e-commerce in the United Kingdom, offers international shipping to customers worldwide, and has unaffiliated franchisees that operate stores in the Middle East, the Philippines and South Korea, and stores and e-commerce in Mexico. Pottery Barn Kids provides complimentary design services, a comprehensive gift registry program and monogramming services. Pottery Barn Kids is part of The Key Rewards, a free-to-join loyalty program that offers members exclusive benefits across the Williams-Sonoma family of brands. The company is headquartered in San Francisco, California.
ABOUT POTTERY BARN TEEN
Pottery Barn Teen, a member of the Williams-Sonoma, Inc. (NYSE:WSM) portfolio of brands, launched in 2003 and is the first home retailer to focus exclusively on the teenage market. Designed to fully furnish bedrooms, study and lounge spaces, Pottery Barn Teen provides teens and tweens with a range of design aesthetics to create spaces that express their diverse interests, values, and style. Key product categories include furniture, bedding, window treatments, rugs, lighting, gear, decorative accessories, storage and organization solutions. Pottery Barn Dorm, launched in 2010, is an exclusive collection that offers dorm furniture and essentials. Pottery Barn Teen and Pottery Barn Dorm are committed to creating products that are renewable, recyclable and have a low impact on the environment. This includes GREENGUARD Gold Certified furniture, wood sourced from forests where indigenous communities, wildlife, and watersheds are protected, better farming standards that preserve the environment through responsibly sourced and organic cotton, and fabrics made from recycled plastic water bottles or eucalyptus fibers. Pottery Barn Teen and Pottery Barn Dorm are also proud to source a growing assortment of its furniture from Fair Trade Certified™ facilities that ensure ethical production, safe and healthy working conditions for workers, as well as an additional Premium that funds high impact community projects. Pottery Barn Teen operates company-owned stores as well as e-commerce in the United State. Pottery Barn Teen also offers international shipping to customers worldwide, has unaffiliated franchisees that operate stores in the Middle East, and has stores and e-commerce in Mexico. Pottery Barn Teen provides complimentary design services and monogramming services. Pottery Barn Teen is part of The Key Rewards, a free-to-join loyalty program that offers members exclusive benefits across the Williams-Sonoma family of brands. The company is headquartered in San Francisco, California.
ABOUT RACHEL ZOE
Rachel Zoe, Co-CEO Rachel Zoe, Inc. and Founder and Editor-at-Large The Zoe Report
Rachel Zoe is a distinguished designer, editor, author, TV personality and entrepreneur renowned for her effortless take on glamour. As a designer, Zoe makes her exceptional taste and expertise accessible to the fashion savvy as Creative Director of the Rachel Zoe Collection, comprised of ready-to-wear, footwear and accessory lines available at shoprachelzoe.com and in over 200 stores worldwide. Zoe is Founder and Chief Curator of the luxury fashion, beauty and lifestyle subscription service, Box of Style by Rachel Zoe and serves as Founder and Editor-at-Large of online style destination, The Zoe Report, which covers fashion and beauty trends and inspiration and reaches over 14 million monthly users worldwide. She started her career as a world-renowned stylist revolutionizing the styling business and inspiring future generations of stylists. Zoe is committed to philanthropic organizations both locally and globally, serving as an Ambassador for Save the Children and on the Board of Directors for Baby2Baby. In addition to being recognized as an avid philanthropist, Zoe has been on countless most influential lists from virtually every domestic and international fashion and financial publication. Rachel and her husband, Rodger Berman, run their global lifestyle brand all while being parents to two young boys, Skyler and Kaius.
View source version on businesswire.com:https://www.businesswire.com/news/home/20190912005024/en/
CONTACT: Rebecca Clark
Public Relations, Pottery Barn Teen & Pottery Barn Kids
Public Relations, Pottery Barn Teen & Pottery Barn Kids
KEYWORD: UNITED STATES NORTH AMERICA CALIFORNIA
INDUSTRY KEYWORD: CHILDREN LUXURY SPECIALTY FASHION RETAIL HOME GOODS CONSUMER TEENS
SOURCE: Williams-Sonoma, Inc.
Copyright Business Wire 2019.
PUB: 09/12/2019 08:55 AM/DISC: 09/12/2019 08:55 AM