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Polish Officials Dislike Coke Ad

August 6, 2000

WARSAW, Poland (AP) _ A Polish agency may set a record with its huge new advertisement _ if city officials don’t force them to take it down first.

Warsaw’s Center district authorities were unimpressed by the Coca-Cola ad that went up over the weekend on an office building. The 136-by-191-foot red sign featuring a girl’s face and a soda bottle hangs over Warsaw’s main intersection.

Officials say such advertising is inappropriate in the heart of the city.

``You cannot treat a building in the landmarked area as an ad post,″ Grzegorz Wolff, a spokesman for the downtown district told the Zycie daily.

But the Hator publicity agency, which hopes to get the ad listed as a world record, said the bureaucrats don’t get it.

Waldemar Pulawski of the Hator agency called it ``a rare tourist attraction.″

``An artistic vision cannot be assessed by office clerks,″ he said.

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