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Global Web Analytics Market Outlook (2017-2026): A CAGR of 21% is Projected - ResearchAndMarkets.com

November 16, 2018

DUBLIN--(BUSINESS WIRE)--Nov 16, 2018--The “Web Analytics - Global Market Outlook (2017-2026)” report has been added to ResearchAndMarkets.com’s offering.

According to this report, the Global Web Analytics market accounted for $2.20 billion in 2017 and is expected to reach $12.23 billion by 2026 growing at a CAGR of 21% during the forecast period.

Rising cloud adoption trend, growing shift to data driven businesses and marketing automation are impelling the market growth. However, data privacy and regulations compliance are hampering the market growth.

Based on geography, Asia Pacific anticipated to dominate the market owing to rising performance of the solutions and responsiveness amongst the businesses to develop the huge chunks of unstructured online data.

Scope

Market share assessments for the regional and country level segments Market share analysis of the top industry players Strategic recommendations for the new entrants Market forecasts for a minimum of 9 years of all the mentioned segments, sub segments and the regional markets Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations) Strategic recommendations in key business segments based on the market estimations Competitive landscaping mapping the key common trends Company profiling with detailed strategies, financials, and recent developments Supply chain trends mapping the latest technological advancements

Key Topics Covered

1 Executive Summary

2 Preface

2.1 Abstract

2.2 Stake Holders

2.3 Research Scope

2.4 Research Methodology

2.5 Research Sources

3 Market Trend Analysis

3.1 Introduction

3.2 Drivers

3.3 Restraints

3.4 Opportunities

3.5 Threats

3.6 Application Analysis

3.7 End User Analysis

3.8 Emerging Markets

3.9 Futuristic Market Scenario

4 Porters Five Force Analysis

4.1 Bargaining power of suppliers

4.2 Bargaining power of buyers

4.3 Threat of substitutes

4.4 Threat of new entrants

4.5 Competitive rivalry

5 Global Web Analytics Market, By Type

5.1 Introduction

5.2 Hosted Web Analytics

5.3 Licensed Web Analytics

6 Global Web Analytics Market, By Service

6.1 Introduction

6.2 Professional Services

6.3 Training

6.4 Licensing

6.5 Support & Maintenance

6.6 Consulting & System Integration

7 Global Web Analytics Market, By Deployment Type

7.1 Introduction

7.2 On-Premise

7.3 On-Demand

8 Global Web Analytics Market, By Solution

8.1 Introduction

8.2 Data Collection & Storage

8.3 Social Media/Mobile Integration

8.4 Testing

8.5 Reporting

8.6 Attribution

8.7 Behavior-Based Targeting

8.8 Benchmarking/Competitive Intelligence

8.9 Marketing Automation

8.10 Tag Management

8.11 Other Solutions

9 Global Web Analytics Market, By Application

9.1 Introduction

9.2 Performance Monitoring

9.3 Multichannel Campaign Analysis

9.4 Display Advertising Optimization

9.5 Social Media Management

9.6 Targeting & Behavioral Analysis

9.7 Online Marketing

9.8 Marketing Automation

9.9 Mobile Analytics

9.10 Content Marketing

9.11 E-Mail Marketing

9.12 Other Applications

10 Global Web Analytics Market, By End User

10.1 Introduction

10.2 Telecommunication & IT

10.3 Travel & Hospitality

10.4 Media & Entertainment

10.5 Government

10.6 Healthcare & Life Sciences

10.7 Retail & Consumer Goods

10.8 Banking, Financial Services, and Insurance (BFSI)

10.9 Other End Users

11 Global Web Analytics Market, By Geography

11.1 Introduction

11.2 North America

11.3 Europe

11.4 Asia Pacific

11.5 South America

11.6 Middle East & Africa

12 Key Developments

12.1 Agreements, Partnerships, Collaborations and Joint Ventures

12.2 Acquisitions & Mergers

12.3 New Product Launch

12.4 Expansions

12.5 Other Key Strategies

13 Company Profiling

13.1 Yahoo Analytics

13.2 Google

13.3 IBM

13.4 Facebook Inc.

13.5 Microsoft Inc.

13.6 Splunk Inc.

13.7 Adobe Systems Incorporated

13.8 MicroStrategy Incorporated

13.9 Tableau Software

13.10 SAS Institute

13.11 Act-On Software Inc,

13.12 Cognizant

13.13 Hubspot Inc,

13.14 Webtrends Corp.

13.15 comScore, Inc.

13.16 Teradata Corporation

13.17 At Internet

13.18 Hootsuite Inc.

For more information about this report visit https://www.researchandmarkets.com/research/khmhg2/global_web?w=4

View source version on businesswire.com:https://www.businesswire.com/news/home/20181116005209/en/

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Related Topics:Online Advertising,Data Analytics

KEYWORD:

INDUSTRY KEYWORD: TECHNOLOGY DATA MANAGEMENT SEARCH ENGINE MARKETING COMMUNICATIONS ADVERTISING

SOURCE: Research and Markets

Copyright Business Wire 2018.

PUB: 11/16/2018 07:39 AM/DISC: 11/16/2018 07:39 AM

http://www.businesswire.com/news/home/20181116005209/en

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