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First Reliance in Florence hires new VP of human resources

September 26, 2018

FLORENCE, S.C. – Cindy Coward has joined the First Reliance Bank staff as the vice president of human resources.

Coward brings more than 20 years of experience in human resources. She had leadership roles with major corporations where she was recognized for a number of successful employee engagement initiatives and for developing and implementing effective human resources programs.

“From the start, community-minded professionals have been the backbone of the bank,” said David Barksdale, the North Carolina president of First Reliance Bank. “We view the HR function as something more than people and policies. It’s a multi-faceted area that is critical to shaping the future growth of the bank. Cindy’s background, skills and record of success in that space fit our culture and I know that she will make a difference for our associates and our customers.”

Coward, who received a master’s degree from Webster University in human resources development and a bachelor’s degree from Clemson University, said it’s an exciting time to work at First Reliance Bank, which has been recognized as “One of the Best Places to Work in South Carolina” by the S.C. Chamber of Commerce for 13 consecutive years.

“I’m honored to be part of its growth in the Carolinas and look forward to building on the foundation of workforce excellence for which the bank has an established reputation,” she said.

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