Richmond Raceway, Markel Corp. announce naming rights deal
Richmond Raceway announced a multiyear naming rights deal with Henrico County-based Markel Corp. for the Markel Entertainment Plaza, the new area near Turns 1 and 2 that’s part of the $30 million infield redevelopment project.
The plaza will provide an infield area for NASCAR celebrity appearances and musical performances during race weekends, along with closer views of races.
The infield redevelopment project includes larger garages with a fan viewing walkway, social and engagement areas with concession stands, a new victory lane closer to the grandstands, a club with roof access that overlooks victory lane, two garage suites and a new media center.
It is scheduled to be completed for the Sept. 21-22 NASCAR races at RR.