AP NEWS

4imprint releases Custom Workwear eBook

August 30, 2018

OSHKOSH, Wis.--(BUSINESS WIRE)--Aug 30, 2018--As workplaces become more casual, recent research shows 48 percent of workers say they would prefer logoed workwear to take the guess work out of what is or is not acceptable to wear. Organizations that want to find the right branded work clothing for their employees can look at the new 4imprint® Custom Workwear eBook for ideas.

The eBook offers tips about how to select apparel appropriate for job functions found in all types of workplaces. It provides examples of custom workwear, including T-shirts, polos, button-down shirts, outerwear and more for both men and women whose workplace dress codes range from casual to business and everything in between.

Tips and examples are included for team members who work:

In the office On the factory floor In the trades Outdoors In the food and beverage industry In caregiving roles

The eBook also includes a case study from Menominee Nation Arena in Oshkosh, Wis., which was tasked with choosing branded apparel for its staff when it opened in fall 2017. The case study discusses the arena’s strategy in choosing its six different custom workwear styles.

“Businesses are noticing the benefits custom company shirts and other apparel have on their team, from making employees easily identifiable by customers to boosting a company’s professional image,” said Kevin Lyons-Tarr, CEO, 4imprint. “We hope employers find this eBook useful when they’re looking for workwear to match their business culture and dress code.”

To read the eBook, visit https://info.4imprint.com/ebook/custom-workwear-for-great-first-impressions

About 4imprint

4imprint is part of 4imprint Group plc, a publicly traded company on the London Stock Exchange. The Group serves hundreds of thousands of customers with promotional items throughout the United States, Canada, United Kingdom and Ireland. 4imprint offers corporate gifts, personalized gifts, custom t-shirts, promotional pens, travel mugs, tote bags, water bottles, Post-it® Notes, custom calendars, custom shirts and much more. For additional information, visit http://www.4imprint.com/.

View source version on businesswire.com:https://www.businesswire.com/news/home/20180830005175/en/

CONTACT: 4imprint

Becky Dillenberg, 920-236-7272, ext. 8546

KEYWORD: UNITED STATES NORTH AMERICA WISCONSIN

INDUSTRY KEYWORD: CATALOG OFFICE PRODUCTS MANUFACTURING PACKAGING TEXTILES PROFESSIONAL SERVICES OTHER PROFESSIONAL SERVICES RETAIL COMMUNICATIONS ADVERTISING FASHION MARKETING SPECIALTY

SOURCE: 4imprint

Copyright Business Wire 2018.

PUB: 08/30/2018 09:00 AM/DISC: 08/30/2018 09:01 AM

http://www.businesswire.com/news/home/20180830005175/en

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