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Press release content from Business Wire. The AP news staff was not involved in its creation.

Carl’s Jr. to Test CBD Infused Burger

April 17, 2019
Carl's Jr. Rocky Mountain High: CheeseBurger Delight (CBD) (Photo: Business Wire)

FRANKLIN, Tenn.--(BUSINESS WIRE)--Apr 17, 2019--Carl’s Jr. ®, known for impossible to ignore flavors and craveable menu items, today announced it will be testing its latest menu innovation the Rocky Mountain High: CheeseBurger Delight (CBD) for one day only on April 20 th at one Carl’s Jr. restaurant location in Denver.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20190417005255/en/

Carl’s Jr. Rocky Mountain High: CheeseBurger Delight (CBD) (Photo: Business Wire)

The Rocky Mountain High: CheeseBurger Delight features two 100% charbroiled beef patties paired with Carl’s Jr. signature Santa Fe Sauce infused with hemp-based CBD oil, pickled jalapeños, pepper jack cheese and Crisscut® fries to give the burger the extra crunch – all between a premium bun.

“The new Rocky Mountain High: CheeseBurger Delight ties back to our core strategy of being the first to bring bold and unexpected flavors that are at the forefront of hot restaurant trends to a quick service menu,” said Patty Trevino, Senior Vice President, Brand Marketing at Carl’s Jr. “From our early introduction into plant-based options to bringing the rare indulgence of truffles to our menu with the new Bacon Truffle Angus Burger*, our customers have come to expect innovative and unique menu offerings, and we’re thrilled to be the first quick service restaurant to be testing CBD infused options.”

The hemp-derived CBD oil is sourced from our partner Bluebird Botanicals, a local Colorado company.

The Rocky Mountain High: CheeseBurger Delight will be available at the Carl’s Jr. restaurant located at 4050 Colorado Blvd. in Denver, CO on April 20, 2019 beginning at 6:00am MT until the store closes for $4.20, while supplies last.

* With natural and artificial truffle flavor

Follow Carl’s Jr. on social media for the latest product news and promotional offers.

Twitter:  @CarlsJr

Instagram:  @CarlsJr

Facebook:   www.facebook.com/carlsjr

About CKE Restaurants Holdings, Inc.

CKE Restaurants Holdings, Inc. (“CKE”), a privately held company based in Franklin, Tennessee, runs and operates Carl’s Jr. and Hardee’s, two beloved regional brands, known for one-of-a-kind premium and innovative menu items such as 100 percent Black Angus Thickburgers®, Made from Scratch™ Biscuits and Hand-Breaded Chicken Tenders™. With both a US and international footprint, Carl’s Jr. Restaurants LLC and Hardee’s Restaurants LLC have over 3,800 franchised or company-operated restaurants in 44 states and 43 foreign countries and U.S. territories. For more information about CKE, please visit www.ckr.com or its brand sites at www.carlsjr.com and www.hardees.com.

View source version on businesswire.com:https://www.businesswire.com/news/home/20190417005255/en/

CONTACT: CKE Communications

Candice Jacobson, 615-538-9317

CJacobson@CKR.com

KEYWORD: UNITED STATES NORTH AMERICA COLORADO TENNESSEE

INDUSTRY KEYWORD: WOMEN ENTERTAINMENT RESTAURANT/BAR GENERAL ENTERTAINMENT GENERAL SPORTS TEENS RETAIL COMMUNICATIONS ADVERTISING MARKETING FOOD/BEVERAGE PUBLIC RELATIONS/INVESTOR RELATIONS TOBACCO WINE & SPIRITS CONSUMER SPORTS MEN

SOURCE: CKE Restaurants Holdings, Inc.

Copyright Business Wire 2019.

PUB: 04/17/2019 09:00 AM/DISC: 04/17/2019 09:00 AM

http://www.businesswire.com/news/home/20190417005255/en

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