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Red Apple Farmers Market Store gets a new name

November 8, 2018

After two years of being in business, Red Apple Farmers Market Store Manager Shirley Enquist said she believed it was time to make a change.

The business, 2620 23 St., recently re-branded itself as Market 23 simply because it’s a market along 23rd Street.

“We are a unique store and we wanted to have a more unique name,” said Enquist, noting the name is modern and made sense.

In addition to the name alteration, other additions include an extended collection of items and the addition of a laundry section.

Columbus women are invited to shop at the store for the first time since its name changed during the Ladies Shopping Night, which is set to run from 6-10 p.m. on Thursday. Participants will be given the opportunity to sample new food items like cheese, jam, honey, pies and meat, as well as receive a 10-percent discount on their purchases. Refreshments and goodies will also be on hand.

“We are always adding new items, literally every day,” said Enquist, who is also the coordinator of the Columbus Farmers Market at Frankfort Square in downtown Columbus. “Bringing in new things, so that there’s a choice for people. Something new to see.”

Volunteer Cassandra Ferris, who will be giving out samples during the event, said the occasion gives attendees a head start on Christmas shopping. Ferris said she’s excited to introduce new items to customers, noting they will also be available for purchase at the store throughout the year.

Each participant will be able to create her own Santa wish list that will be kept for a similar event catered to men and children. From there, husbands, brothers, sons and fathers can take a look at the list knowing exactly what to gift their wives, sisters, daughters and mothers.

The site has previously housed several businesses, including ceramic and scrapbooking stores. Because of this, Enquist said her store has been associated with many things in the past that caused some confusion.

And with Big Apple Bagels store making its return to the community soon, as previously reported by The Columbus Telegram, Enquist said having a similar name could cause additional headaches. That’s why the name change was so imperative, she noted.

Market 23 operates from 10 a.m. to 6 p.m. every Tuesday through Saturday and from noon-4 p.m. on Sundays. Those wanting to learn more about the business and the event are encouraged to contact Enquist at 402-910-6205.

Despite the name change, Enquist assures community members her business remains a farmers market carrying handcrafted and homegrown items, including home decorations, soap, jam, honey, baked goods, vegetables and meat produced by local vendors within a 15-mile radius of Columbus.

“We are all local, all natural, working toward being as organic as we can be,” said Enquist, who is also a local pork producer.

Enquist said many of these items -- that are not commonly found in corporate-owned stores -- are unique because they provide customers with healthier options free from preservatives and monosodium glutamate (MSG).

“When you get it from the store, who knows where it came from,” she said. “We don’t use chemicals.”

Natasya Ong is a reporter for The Columbus Telegram. Reach her via email at natasya.ong@lee.net.

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