Judge Bars Newspaper from Using 'California Journal' Name
Oct. 11, 1996
SACRAMENTO, Calif. (AP) _ A judge on Thursday barred The Wall Street Journal from using the name ``California Journal'' for its weekly package of Golden State business and financial news.
The order came at the request of a monthly political magazine based in Sacramento which has published under the name California Journal for more than 25 years.
The Wall Street Journal had published its ``California Journal'' feature on the past two Wednesdays on several pages inside the Marketplace section. The judge said the newspaper could continue to publish the feature, but would have to find another name.
The judge said the order would become effective as soon as the magazine posted a $10,000 bond. The Wall Street Journal had asked that the bond be set far higher _ $1.135 million.
``That is a smashing victory,'' said California Journal Publisher Tom Hoeber. ``We have won big.''
The order, issued by Sacramento Superior Court Judge Earl Warren Jr., goes much further than a temporary restraining order Warren issued last month. The first order prohibited use of the name on a section or separate publication, but did not bar the use of the name altogether.
Roger May, a spokesman for the newspaper in New York, said he had not seen the court order and had no immediate comment. The newspaper's lawyer, Rex Heinke, was out of his office and could not immediately be reached for comment, an associate said.
Rick Wartzman, the Los Angeles-based editor of the newspaper's new feature, said attorneys were reviewing the order with an appeal in mind.
``My understanding is they will seek a stay of the order from the appeals court on an expedited basis,'' Wartzman said.
Asked what name the newspaper might use next week if the order is not overturned, Wartzman said he didn't know.
``That all needs to be discussed internally,'' he said.
Andrew Stroud, a lawyer for the California Journal, said the magazine was pleased that the judge had recognized its rights in the matter.
``We're very pleased that this puts a stop to the damage that's already been done to our name,'' Stroud said. ``Finally this stops the madness that has been going on.''
The California Journal is a monthly magazine of political analysis based in Sacramento that has used the name since 1970. Its circulation is about 17,000.
The Wall Street Journal's national circulation is 1.8 million _ 280,000 in California.
In 1993, The Wall Street Journal began Texas Journal, and in 1994 added Florida Journal and Southeast Journal. Southeast Journal covers the Atlanta area, the Carolinas and Alabama.
The Wall Street Journal, based in New York, has international editions in Europe and Asia in addition to the regional Journals. Dow Jones & Co. also publishes Barron's magazine and has broadcast operations.