Walmart Partners with Starco Brands to Launch Walmart’s Parents’ Choice Nursery Cleaner Powered by Starco Brands’ Breathe-Safe™ Technology
Aug. 10, 2018
SANTA MONICA, Calif, Aug. 10, 2018 (GLOBE NEWSWIRE) -- Starco Brands (OTC: STCB) and Walmart Inc. (NYSE: WMT) have partnered to offer consumers a child-safe and environmentally friendly Multi Purpose Nursery Cleaner under Walmart’s Parents’ Choice brand. The multi-purpose cleaner utilizes Starco Brands’ Breathe Safe Technology found in the Breathe™ aerosol cleaing line. This aerosol cleaning line is the first and only aerosol cleaning line to be approved by the EPA’s Safer Choice program.
“Walmart shoppers trust the Parents’ Choice brand to give them high quality and safe products at a great value,” said Ross Sklar, CEO of Starco Brands, “and Walmart chose to work with Starco Brands on this product because they know that the Breathe aerosol line is the only line globally certified by the EPA’s Safer Choice program. The Breathe line had also won three prestigious awards in 2017 and 2018. What an incredible choice for their general purpose nursery cleaner: effective, safe and gentle, even for the most precious areas of your home.”
Commenting on the launch, Jim Leonardi, Chief Sales Officer of Starco Brands said, “Day after day we are seeing the retailer shift from traditional toxic cleaners to safer products that don’t sacrifice on performance. We are in an era of truly being able to deliver products that are safe for your home and environment, while delivering a high end experience and true cleaning performance.”
Parents’ Choice Multi-Purpose Nursery Cleaner Powered with Breathe-Safe is available nationally at Walmart stores.
About Starco Brands
Starco Brands, born out of The Starco Group, is an innovative consumer packaged goods company focused on technological innovation that changes the current landscape. Starco Brands invents cutting edge products that change our behavior. Starco Brands develops products across 10 different categories including: Household Cleaning, Personal Care, Food, Beverage & Spirits, DIY Hardware and Arts & Crafts. For more information about the Breathe product line, please visit www.breathecleaning.com. For more information about Starco Brands, please visit www.starcobrands.com.
About The Starco Group
The Starco Group was founded in 2010 by Ross Sklar and today is a large-scale and highly diversified manufacturer of a wide range of consumer products, including household cleaning, air care, DIY/hardware, arts & crafts, personal care, OTC’s, food, beverage and spirits. For more information, visit www.thestarcogroup.com.
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