Hassle-Free Returns Are Your “Best E-Commerce Marketing Move,” Explains ReadyCloud’s New Forbes Article
May. 17, 2018
“By retooling your return policy to be more consumer friendly, you’ll immediately benefit from stronger sales, happier customers and repeat buyers. Most retailers are so focused on making purchasing easy that they forget about the after-buying experience, aka the return policy and the process around it. It’s this after-buying experience that you want to cater to,” the article advises.
Helping online retailers update their return policy in less than 5 minutes is the ReadyReturns premium plugin for ReadyCloud CRM. It fully automates returns for retailers while enabling them to offer an “Amazon-like” return policy complete with a brand-new mobile UI.
Retailers can better forecast returns with ReadyReturns. It works in tandem with ReadyCloud CRM—a cross-channel, e-commerce Customer Relationship Management (CRM) system that creates instant customers profiles based on e-commerce order activity—giving retailers a complete view of their customers’ shopping habits, shipping preferences and returns activity.
ReadyReturns updates customer profiles in real-time in ReadyCloud, delivering instant insights into what customers are buying, what they are returning and how often. Using this data, e-tailers can reduce returns by making simple changes to their online inventory. They can also craft better tailored marketing messages that improve ROI while avoiding remarketing products to serial returners.
ReadyCloud has recently updated ReadyReturns, adding a brand-new mobile User Interface (UI) that lets online retailers give customers the option to process a return from any internet-enabled mobile device, with Wi-Fi connectivity for printing the return shipping label (from an internet-enabled printer).
“About half of all online purchases are made from a mobile device,” explains Michael Lazar, Executive Director of Marketing at ReadyCloud. “Now retailers can make returning the item just as easy with the new mobile user interface in ReadyReturns—which lets customers process a return in less than a minute.”
ReadyReturns can be integrated into an online store without any coding required. Retailers set the rules of returns, including options like return-by dates, return shipping or restocking fees, and more. The ReadyReturns interface also allows retailers to collect key insights about a return, including the reason of the return as well as the option to allow the customer to upload a picture of the item they are returning.
“If you’re not yet using ReadyReturns, you’re not making returns as easy as they could be for your customers,” Lazar emphasizes. “With ReadyReturns, your customers spend less than a minute processing a return from their mobile device, after which they can generate a shipping label and send their package back. It’s a must-have tool for any serious online retailer and an easy marketing move that helps you get more sales and long term customers!”
Read ReadyCloud’s Forbes article here: https://www.forbes.com/sites/forbescommunicationscouncil/2018/04/25/why-a-hassle-free-return-policy-is-your-best-e-commerce-marketing-move/#2d99d46910fe
ReadyCloud believes that all online retailers deserve a cross-channel CRM. That’s why they offer the first 2 weeks at no cost, with no credit card required to start using the service.
New users can gets started in 5 minutes or less by visiting: https://www.ReadyCloud.com
Learn more about ReadyReturns by visiting: https://www.readycloud.com/readyreturns-ecommerce-returns-software
Got questions? Call ReadyCloud direct at: (877) 818-7447.
#ReadyCloud is rocket fuel for customer loyalty and sales in today’s ecommerce jungle. This cross-channel #CRM solution tethers the most popular online sales channels and marketing integrations under one umbrella. It creates instant customer profiles from multichannel ecommerce activity—giving online retailers a way to create meaningful, lasting relationships with customers.
ReadyCloud starts with CRM, and can be further expanded with premium plugins like ReadyShipper, a hybrid-cloud shipping software solution, and ReadyReturns, an automated online product returns solution.
ReadyCloud believes all online retailers deserve a cross-channel CRM. That’s why the first 2 weeks are on the house. Get started in less than 5 minutes with no credit card needed at: https://www.ReadyCloud.com.
#ReadyReturns is a product of ReadyCloud, LLC. ReadyReturns adds “Amazon-Like” returns to the pages of virtually any website. Hassle-free returns improve customer confidence and deliver second-chance sales opportunities by bringing consumers back to the site where they made their original purchase.
ReadyCloud CRM is a suite of products developed for e-retailers. This includes: CRM built for ecommerce; ReadyShipper for fast and efficient product fulfillment; and ReadyReturns to manage the product return process and improve customer service.