LAWRENCE, Kan. (AP) — For the first time in decades, the University of Kansas will not have a booth at the Kansas State Fair.

University spokeswoman Erinn Barcomb-Peterson said the university decided to use more targeted efforts to attract people to the university.

The Lawrence Journal-World reports the university does plan to join other universities for Team Spirit Day at the fair on Sept. 15. It also will used digital marketing in Hutchinson during the fair, which runs from Sept. 7 to Sept. 16.

In the past, Kansas would spend about $2,500 to rent a booth space in one of the commercial buildings. Representatives would use the space to meet people and hand-out items meant to encourage people to attend or support the university.

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Information from: Lawrence (Kan.) Journal-World, http://www.ljworld.com