Hint, Inc. at Outside Lands 2018
Aug. 09, 2018
SAN FRANCISCO--(BUSINESS WIRE)--Aug 9, 2018--From August 10-12, in addition to hydrating and protecting music fans with its award-winning essence-infused water and sunscreen, hint® will deliver its first-ever Oasis by hint, a unique adaptive multi-sensory experience which has been designed to provide comfort and excitement in the face of San Francisco’s unpredictable and changeable environment.
Featuring locally-produced art, an innovative LED light installation, photo booth and more, the hint Oasis will be an ideal place for festival attendees to take a break from the heat or warm up from the fog while enjoying a delicious fruit-infused hint® water. Don’t forget to ask for a quick spray of hint® sunscreen, enhanced with fruit essences that turn sun protection into an SPF 30 aromatherapy session.
“We are excited to be partnering with Outside Lands and help keep everyone healthy and hydrated in our backyard,” says Kara Goldin, founder and CEO of hint, Inc. “We have always had a synergistic relationship with the music world, and the philosophies behind Outside Lands align perfectly with ours. It is a forward-thinking curator, environmental leader and enjoyment promoter.”
Notes Steve Welkom, COO of Outside Lands’ co-promoters Another Planet Entertainment, “Our Northern California community is so important to Outside Lands, and we are excited to have our San Francisco neighbors at hint® be part of the festival. The Oasis by hint is a welcome addition to the weekend.”
Leading the musical charge this year are powerhouse performers Janet Jackson, Florence + The Machine and The Weeknd along with hot new talent like Sabrina Claudio, Kelela, Daniel Caesar, Tash Sultana, crowd favorites like Beck, Bon Iver, CHVRCHES. Outside Lands continues expanding its efforts to divert more waste than any other festival of its size. In 2017 an incredible 91% of last year’s waste was composed of reusable, recyclable, and compostable materials.
About hint, Inc.
San Francisco-based hint, Inc., founded by entrepreneur Kara Goldin, is most known for its delicious unsweetened flavored water, which helps people fall in love with water. Since its launch, hint® water has helped consumers live healthy lifestyles by making water taste great without sugar or diet sweeteners. The brand has received numerous accolades, including Best Flavored Water (from Health, Men’s Health, and SELF magazines). In addition to hint’s award-winning fruit-infused still water; hint makes a sparkling version that received Better Homes and Gardens’ Best New Product award and the Silver Stevie award for Best New Product of the Year; and hint kick®, the brand’s first caffeinated beverage. In 2017, hint introduced its own sunscreen, scented with hint’s fruit essences to transform the application of sunscreen into an enjoyable experience. The SPF 30 mist is free of oxybenzone and parabens and is available in three refreshing scents: Pineapple, Grapefruit and Pear. hint water and sunscreen are produced in the USA and are available at drinkhint.com and grocery and specialty stores nationwide. Follow @hint on social media and at drinkhint.com.
About Outside Lands Festival
Founded in 2008, San Francisco's Outside Lands Festival, annually takes place in the historic Golden Gate Park. With an incomparable vision for marrying local food and drinks with music, art and comedy unlike any other festival in the country, Outside Lands has become one of the most popular summer events for both the culinary and music enthusiast alike. The three day festival features more than 80 restaurants, 40 wineries, 28 breweries and 10 cocktail bars all local to California, and showcases more than 60 legendary and emerging artists. To date, Outside Lands has raised over $10 million dollars for the San Francisco Recreation and Park Department and, with a heavy emphasis on sustainability, boasts one of the best environmental records of all US festivals. Outside Lands was co-founded by Superfly and Another Planet Entertainment and takes place each August. Learn more at http://www.sfoutsidelands.com/ or on Twitter @sfoutsidelands, Facebook, and Instagram @outside_lands.
View source version on businesswire.com:https://www.businesswire.com/news/home/20180809005343/en/
CONTACT: for hint, Inc.
Anne Breza, 917-488-4119
KEYWORD: UNITED STATES NORTH AMERICA CALIFORNIA
INDUSTRY KEYWORD: ENTERTAINMENT MUSIC RETAIL COSMETICS FOOD/BEVERAGE EVENTS/CONCERTS
SOURCE: hint, Inc.
Copyright Business Wire 2018.
PUB: 08/09/2018 08:00 AM/DISC: 08/09/2018 08:01 AM