Global Augmented Reality for Advertising Market 2017-2021 | Increased Mobile AR Advertising to Boost Growth | Technavio
LONDON--(BUSINESS WIRE)--Sep 25, 2018--According to the market research report released by Technavio, the global augmented reality for the advertising market is expected to at a CAGR of almost 31% during the forecast period. Affordable advertising is one of the key factors triggering the growth of the market.
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According to the market research report released by Technavio, the global augmented reality for the advertising market is expected to at a CAGR of almost 31% through 2021. (Graphic: Business Wire)
This research report titled ’ ’ provides an in-depth analysis of the market in terms of revenue and emerging market trends. It also includes an up-to-date analysis and forecasts for various market segments and all geographical regions.
The market research analysis categorizes the global augmented reality for the advertising market into the following industry:Media and entertainment Automobile Retail
In 2016, the retail segment accounted for 36% of the global market and is projected to decline to 35% by 2021, exhibiting almost 1% decrease in market share.
Global augmented reality for the advertising market: Top emerging trend
Increased mobile AR advertising is an emerging trend in the augmented reality for the advertising market space. Display advertisements on mobile devices are gaining popularity. Many of the smartphone manufacturers, such as Apple and Samsung, are integrating hardware and software to create major AR mobile platforms. Also, several manufacturers of mobile devices are using AR solutions to enhance the user experience. Therefore, the AR technology increases the value proposition of the mobile devices. There is an increase in the integration of AR into mobile devices, worldwide. This is expected to boost the growth of the global AR for the advertising market during the forecast period, especially with the increased popularity and penetration of the AR technology in smartphones and tablets.
Technavio’s sample reports are free of charge and contain multiple sections of the report including the market size and forecast, drivers, challenges, trends, and more.
Technavio’s report provides expert market research on the following topics:
Executive ReportMarket Outline Global Augmented Reality for Advertising Market Overview
Market InsightsMarket Sizing and Forecasts Market Growth Market Drivers and Challenges Key Emerging Trends
Market Segmentation AnalysisRegional comparison (APAC, Americas, EMEA) Key leading countries Market segmentation by industry (media and entertainment, automobile, and retail)
Vendor LandscapeVendor classification Market positioning of vendors Competitive scenario Analysis of top vendors (Augmented Pixels, Aurasma, Blippar, Catchoom, Wikitude)
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INDUSTRY KEYWORD: TECHNOLOGY MOBILE/WIRELESS COMMUNICATIONS ADVERTISING
SOURCE: Technavio Research
Copyright Business Wire 2018.
PUB: 09/25/2018 01:17 AM/DISC: 09/25/2018 01:17 AM