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Panasonic Initiates Indiegogo Campaign with Elegant, Discreet New Indoor Home Monitoring Camera

January 29, 2019

NEWARK, N.J.--(BUSINESS WIRE)--Jan 29, 2019--Panasonic is pleased to introduce the Panasonic HOMEHAWK FLOOR home monitoring system. Reliable interior monitoring is a vital part of any home monitoring and control system. However, traditional security devices look too much like bulky home monitoring cameras and rarely complement the home’s decor. The HOMEHAWK FLOOR changes all that with a stylish ambient lighting floor lamp and a full-featured indoor camera system. The suggested retail price for the HOMEHAWK FLOOR system is $279.95.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20190129005222/en/

Panasonic HomeHawk FLOOR (Photo: Business Wire)

Inconspicuous design and ambient lighting

The HOMEHAWK FLOOR comes in two neutral colors that blend easily into any interior. Quick installation and three height options up to 6 feet let you place the camera in corners, on shelves or practically anywhere. Simply plug HOMEHAWK FLOOR into any outlet and you’re ready to go. And it syncs instantly with iOS and Android devices for real-time, day-and-night monitoring and control from mobile devices.

Video, voice assistance and more

A 140-degree wide-angle lens provides full coverage in rooms and spaces. A microphone and speaker enable clear 2-way talk, and the system is compatible with major voice assistant services. HOMEHAWK FLOOR also includes battery power backup, pre-recording, Full HD color night vision, video recording with motion detection, geo-fencing to automatically change the preset based on your location, and a microSD card port to record video for playback on a PC or laptop.

Debuted at CES 2019

Recently debuted to enthusiastic CES visitors — predominately early adopters — Panasonic will launch HOMEHAWK FLOOR on the crowdfunding platform Indiegogo to validate this one-of-a-kind concept, bring HOMEHAWK FLOOR to a wider audience and enlist further feedback before anyone else has access.

Why Indiegogo? Indiegogo has proven experience in launching innovative new products and how to approach, communicate and promote to the early adopter audience. Panasonic’s crowd funding campaign will begin on January 22, 2019 and last for 30 days.

For more information about Indiegogo, and the HOMEHAWK FLOOR campaign, go to https://www.indiegogo.com/projects/panasonic-homehawk-floor-camera-ambient-light. Or search with “HomeHawk”, or Google “Indiegogo HomeHawk.”

To learn more about Panasonic’s line of Home Monitoring Cameras and other consumer electronic products please visit www.shop.panasonic.com.

You can also follow Panasonic on Twitter (@PanasonicUSA) and Facebook.

About Panasonic Consumer Electronics Company

Based in Newark, NJ, Panasonic Consumer Electronics Company is a division of Panasonic Corporation of North America, the principal North American subsidiary of Panasonic Corporation. The company offers a wide range of consumer solutions in the U.S. including LUMIX Digital Cameras, Camcorders, Blu-ray players, Home Audio, Technics, Cordless Phones, Home Appliances, Beauty, Grooming, Wellness and Personal Care products and more. Panasonic was featured in Fortune Magazine’s 2016 ranking of 50 companies that are changing the world and doing well by doing good. Specifically cited were its smart and sustainable technologies, including its contributions to smart cities and the electric vehicle revolution.

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View source version on businesswire.com:https://www.businesswire.com/news/home/20190129005222/en/

CONTACT: Panasonic North America Corp. Consumer Press

consumerpress@us.panasonic.comLauren Camdzic (Porter Novelli)

lauren.camdzic@porternovelli.com

KEYWORD: UNITED STATES NORTH AMERICA NEW JERSEY

INDUSTRY KEYWORD: TECHNOLOGY CONSUMER ELECTRONICS AUDIO/VIDEO SECURITY CONSTRUCTION & PROPERTY RESIDENTIAL BUILDING & REAL ESTATE

SOURCE: Panasonic Consumer Electronics Company

Copyright Business Wire 2019.

PUB: 01/29/2019 09:00 AM/DISC: 01/29/2019 09:01 AM

http://www.businesswire.com/news/home/20190129005222/en

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