WyoBraska GIVES off to a strong start.

September 19, 2018

SCOTTSBLUFF — WyoBraska GIVES is off to a good start with local nonprofits signing up to participate in a new community event through the Oregon Trail Community Foundation.

WyoBraska GIVES is a community giving event, which will take place over a single 24-hour period on Nov. 13. The event came about as a way for everyone to have an opportunity to give back to their community. About 18 percent of the area’s population give 100 percent to many charities in town. For as little as $10, WyoBraska GIVES aims to reach the majority of the population who may feel they are left out because they don’t have large amounts of money to donate.

Cathy McDaniel, executive administrator of OTCF, said she is pleased with the turnout so far. OTCF had hoped to have 50 organizations signed up at the deadline. Currently, 75 have signed up with more joining every day. McDaniel said she hopes to have 90.

Any 501(c)3 organization can apply to receive funding during the event. The OTCF can also help other organizations that qualify to be a nonprofit as an affiliate of the OTCF. The registration process, which runs through Oct. 1, takes a few minutes. WyoBraska GIVES is open to civic organizations. Political campaigns and churches are restricted from participating.

“We’re also starting to send out emails to the people involved about different things they can do to engage their audience,” she said.

McDaniel has been visiting organizations in the area that many people might not otherwise think about and help them register and be engaged in the community. She sees the event as a win-win for everyone involved. Other than a small fee to swipe a credit card, organizations keep what is donated. There are no hidden agendas or loopholes, she said.

“It’s free for them, which is unusual,” she said. “Having been in the nonprofit field for the better part of 20 years, nothing is free.”

While WyoBraska GIVES costs nothing for the nonprofits, just registering and creating a profile is not enough. Organizations need to think of it as a fundraiser where they need to put effort into spreading the word through donors, boards, staff, clientele and others to do well on Nov. 13.

McDaniel believes the community will be impressed with the end results.

“I don’t see any downside to this,” she said. “We just want to help the community.

Nov. 13 was picked as the day to give because it is also World Kindness Day. WyoBraska GIVES is a year-round giving platform as well as a 24-hour online giving day created by the Oregon Trail Community Foundation to build philanthropy in our local community. OTCF’s goal is to expand giving while celebrating and supporting the nonprofits that help make the community a great place to live.

For more information, visit https://www.wyobraskagives.org/.

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