BEIJING, Aug. 24, 2018 (GLOBE NEWSWIRE) -- Jumei International Holding Limited (NYSE:JMEI) ("Jumei" or the "Company"), a fashion and lifestyle solutions provider in China, today reported its unaudited financial results for the six months ended June 30, 2018.

First Half 2018 Highlights

-- Both cash and cash equivalents and short-term investments increased significantly. Cash and cash equivalents increased by RMB282.8 million to RMB683.9 million (US$[1]103.4 million) as of June 30, 2018 from RMB401.1 million as of December 31, 2017. Short-term investments increased by RMB121.7 million to RMB2.1 billion (US$316.4 million) as of June 30, 2018 from RMB2.0 billion as of December 31, 2017. Cash and cash equivalents and short-term investments per ADS were RMB18.62 (US$2.81) as of June 30, 2018. The increases were primarily due to cash inflow generated by the Company's Jiedian business and the disposal of certain interests in an investee. -- Total net revenues for the first half of 2018 were RMB2.4 billion (US $368.6 million), a 22.8% decrease from the same period of 2017, primarily due to a year-over-year decrease in total orders[2], as well as the number of active customers[3] in the Company's e-commerce business. Jiedian and TV drama series production businesses have generated positive trends. -- Total net GMV[4]was RMB2.5 billion (US$384.5 million). -- Gross profit as a percentage of net revenues increased to 26.3% from 23.8% in the same period of 2017. The increase was primarily due to an increase in revenues from marketplace and other services. Marketplace and other services include Jiedian and TV drama series production, which have higher gross profit margins. -- Net income attributable to Jumei's ordinary shareholders was RMB673.3 million (US$101.7 million), compared with net income attributable to Jumei's ordinary shareholders of RMB101.9 million in the same period of 2017. -- Non-GAAP net income attributable to Jumei's ordinary shareholders[5] was RMB679.3 million (US$102.7 million), compared with non-GAAP net income attributable to Jumei's ordinary shareholders of RMB115.2 million in the same period of 2017.

The U.S. dollar ("USD") amounts disclosed in this press release, except for those transaction amounts that were actually settled in U.S. dollars, are presented solely for the convenience of the reader. The [1] conversion of Renminbi (RMB) into USD in this press release is based on Federal Reserve exchange rate as of June 29, 2018, which was RMB6.6171 to USD1.00. The percentages stated in this press release are calculated based on the RMB amounts; [2] "Total orders" means the total number of orders placed during a specified period, excluding rejected or returned orders; [3] "Active customer" means a customer that made at least one purchase during a specified period; "Net GMV" means the sum of (i) net revenues generated from merchandise sales, (ii) net revenues [4] generated from marketplace services plus corresponding payables to the third-party merchants and (iii) net revenues generated from Jiedian business; "Non-GAAP net income attributable to Jumei's ordinary shareholders" is a non-GAAP financial measure [5] defined as net income attributable to Jumei's ordinary shareholders excluding share-based compensation expenses. See "Use of Non-GAAP Financial Measures" and "Unaudited Reconciliation of GAAP and Non-GAAP Results".

Unaudited First Half of 2018 Financial Results

Total net revenues were RMB2.4 billion (US$368.6 million), a decrease of 22.8% from RMB3.2 billion during the same period last year. The decrease was primarily attributable to decrease in the number of total orders and active customers in the Company's e-commerce business. The number of total orders was approximately 20.7 million. The number of active customers was approximately 6.7 million.

Gross profit was RMB640.6 million (US$96.8 million), compared with RMB752.4 million in the first half year of 2017. Gross profit as a percentage of net revenues increased to 26.3% from 23.8% in the same period of 2017. The increase was primarily due to an increase in revenue from marketplace and other services. Marketplace and other services include Jiedian and the TV drama series production, which have higher gross profit margins.

Total operating expenses were RMB627.1 million (US$94.8 million), a decrease of 1.2% from RMB634.6 million in the first half year of 2017. Operating expenses as a percentage of total net GMV was 24.6%.

-- Fulfillment expenseswere RMB222.4 million (US$33.6 million), a decrease of 29.4% from RMB315.0 million in the same period of 2017. The decrease was primarily due to an increase in order processing efficiency and a decrease in the number of orders. Fulfillment expenses as a percentage of total net GMV remained relatively stable at 8.7%. -- Sales and marketing expenses were RMB243.7 million (US$36.8 million), an increase of 58.5% from RMB153.8 million in the same period of 2017. The increase was primarily due to an increase in sales expenses related to the Jiedian business. Sales and marketing expenses as a percentage of total net GMV was 9.6%, compared with 4.2% in the same period of 2017. -- Technology and content expenses were RMB92.5 million (US$14.0 million), an increase of 1.2% from RMB91.4 million in the same period of 2017. Technology and content expenses as a percentage of total net GMV increased to 3.6% from 2.5% in the same period of 2017. The increase was mainly due to an increase in the expenses associated with research and development for the internal information management system to enhance the efficiency and scalability of the Jiedian business. -- General and administrative expenses were RMB68.5 million (US$10.4 million), a decrease of 7.8% from RMB74.3 million in the same period of 2017. The decrease was primarily attributed to a decrease of share-based compensation expenses. General and administrative expenses as a percentage of total net GMV increased to 2.7% from 2.0% in the same period of 2017.

Income from operations was RMB13.4 million (US$2.0 million), compared with income from operations of RMB117.9 million in the same period of 2017.

Non-GAAP income from operations, which excludes RMB6.0 million (US$0.9 million) in share-based compensation expenses, was RMB19.5 million (US$2.9 million), compared with non-GAAP income from operations of RMB131.1 million in the same period of 2017.

Net income attributable to Jumei's ordinary shareholders was RMB673.3 million (US$101.7 million), compared with net income attributable to Jumei's ordinary shareholders of RMB101.9 million in the same period of 2017. The increase was primarily attributed to the increase of investment income. Net income per basic and diluted ADS were RMB4.51 (US$0.68) and RMB4.49 (US$0.68), respectively, compared with net income per basic and diluted ADS RMB0.68 and RMB0.68, respectively, for the same period of 2017.

Non-GAAP net income attributable to Jumei's ordinary shareholders, which excludes share-based compensation expenses, was RMB679.3 million (US$102.7 million), compared with non-GAAP net income attributable to Jumei's ordinary shareholders of RMB115.2 million in the same period of 2017. Non-GAAP net income per basic and diluted ADS were RMB4.55 (US$0.69) and RMB4.53 (US$0.68), respectively, compared with non-GAAP net income per basic and diluted ADS of RMB0.77 and RMB0.77, respectively, in the same period of 2017.

Use of Non-GAAP Financial Measures

To supplement the consolidated financial statements presented in accordance with the United States Generally Accepted Accounting Principles ("U.S. GAAP"), Jumei uses non-GAAP income from operations, non-GAAP net income attributable to Jumei's ordinary shareholders and non-GAAP net income per ADS attributable to Jumei's ordinary shareholders, by excluding share-based compensation expenses from operating profit and net income attributable to the Company's shareholders, respectively. The Company believes these non-GAAP financial measures are important to help investors understand Jumei's operating and financial performance, compare business trends among different reporting periods on a consistent basis and assess Jumei's core operating results, as they exclude certain expenses that are not expected to result in cash payments. The use of the above non-GAAP financial measures has certain limitations. Share-based compensation expenses have been and will continue to be incurred in the future and are not reflected in the presentation of the non-GAAP financial measures, but should be considered in the overall evaluation of Jumei's results. The Company compensates for these limitations by providing the relevant disclosure of its share-based compensation expenses in the reconciliations to the most directly comparable GAAP financial measures, which should be considered when evaluating Jumei's performance. These non-GAAP financial measures should be considered in addition to financial measures prepared in accordance with GAAP, but should not be considered a substitute for, or superior to, financial measures prepared in accordance with GAAP. Reconciliation of each of these non-GAAP financial measures to the most directly comparable GAAP financial measure is set forth at the end of this release.

About Jumei International Holding Limited

Jumei (NYSE:JMEI) is a fashion and lifestyle solutions provider with a diversified portfolio of products on offer in China. Jumei sells branded beauty, baby, children and maternity products, light luxury products, as well as health supplements through its e-commerce platform. Jumei has invested in adjacent fashion and lifestyle businesses such as Jiedian, a mobile device power bank operating company, and TV drama series production, to expand its service offerings. These investments will further expand and strengthen Jumei's ecosystem as it seeks to benefit from China's transition into the new retail era.

Safe Harbor Statement

Any forward-looking statements contained in this announcement are made under the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements can be identified by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates" and similar statements. Jumei may also make written or oral forward-looking statements in its reports to the U.S. Securities and Exchange Commission ("SEC") on Forms 20-F and 6-K, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about Jumei's beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement. Further information regarding such risks and uncertainties is included in Jumei's filings with the SEC, including its annual report on Form 20-F. All information provided in this press release and in the attachments is as of the date of this press release, and Jumei does not undertake any obligation to update any forward-looking statement, except as required under applicable law.

For investor and media inquiries, please contact:

ChristensenIn ChinaMr. Christian ArnellPhone: +86-10-5900-1548E-mail: carnell@christensenir.com

In United StatesMs. Linda BergkampPhone: +1-480-614-3004Email: lbergkamp@christensenir.com

JUMEI INTERNATIONAL HOLDING LIMITEDUNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS(RMB in thousands, except share data and per share data)

December 31, 2017 June 30, 2018 June 30, 2018 ----------------- ------------- ------------- RMB RMB US$ ASSETS Current assets: Cash and cash equivalents 401,147 683,885 103,351 Short-term investments 1,972,277 2,093,936 316,443 Loans receivable, net 73,330 78,330 11,838 Accounts receivable, net 22,334 124,347 18,792 Inventories 603,091 620,681 93,800 Advances to suppliers 19,173 22,802 3,446 Prepayments and other current assets 294,695 366,993 55,461 Total current assets 3,386,047 3,990,974 603,131 ----------------- ------------- ------------- Non-current assets: Long-term investments 643,524 783,121 118,348 Property, equipment and software, net 516,582 615,181 92,968 Construction in progress 4,229 3,981 602 Land use rights, net 80,846 80,005 12,091 Intangible assets, net 26,630 21,842 3,301 Goodwill 120,510 120,510 18,212 Film production 69,238 4,066 614 Deferred tax assets 5,587 14,950 2,259 Other non-current assets 114,040 73,943 11,175 ----------------- ------------- ------------- Total non-current assets 1,581,186 1,717,599 259,570 ----------------- ------------- ------------- Total assets 4,967,233 5,708,573 862,701 ----------------- ------------- ------------- Current liabilities: Accounts payable 578,881 430,177 65,010 Advances from customers 50,061 38,634 5,839 Tax payable 49,819 70,921 10,718 Accrued expenses and other current 343,238 663,513 100,272 liabilities ----------------- ------------- ------------- Total current liabilities 1,021,999 1,203,245 181,839 ----------------- ------------- -------------

Non-current liabilities: Deferred tax liabilities - 33,062 4,996 Other non-current liabilities 3,311 - - Total non-current liabilities 3,311 33,062 4,996 --------- --------- -------- Total liabilities 1,025,310 1,236,307 186,835 --------- --------- -------- Mezzanine equity: Redeemable noncontrolling interests 66,696 66,591 10,063 --------- --------- -------- Total mezzanine equity 66,696 66,591 10,063 --------- --------- -------- Shareholders' equity: Ordinary shares 244 244 37 Additional paid-in capital 2,953,009 2,960,549 447,409 Statutory reserves 42,573 42,573 6,434 Treasury stock - (177,517) (26,827) Retained earnings 740,180 1,430,044 216,115 Accumulated other comprehensive income 139,221 150,528 22,748 --------- --------- -------- Jumei's shareholders' equity 3,875,227 4,406,421 665,916 --------- --------- -------- Noncontrolling interests - (746) (113) --------- --------- -------- Total shareholders' equity 3,875,227 4,405,675 665,803 --------- --------- -------- Total liabilities, mezzanine equity and shareholders' equity 4,967,233 5,708,573 862,701 --------- --------- --------

JUMEI INTERNATIONAL HOLDING LIMITEDUNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME(RMB in thousands, except share data and per share data)

For the six months ended June 30, June 30, June 30, 2017 2018 2018 ----------- --------- RMB RMB US$ Net revenues(1): Merchandise sales 3,088,460 1,993,878 301,322 Marketplace and other services 71,728 445,247 67,288 ----------- ----------- --------- Total net revenues 3,160,188 2,439,125 368,610 Cost of revenues (2,407,779) (1,798,546) (271,803) ----------- ----------- --------- Gross profit 752,409 640,579 96,807 Operating expenses: Fulfillment expenses (315,033) (222,435) (33,615) Sales and marketing expenses (153,837) (243,706) (36,830) Technology and content expenses (91,355) (92,501) (13,979) General and administrative expenses (74,334) (68,492) (10,351) ----------- ----------- --------- Total operating expenses (634,559) (627,134) (94,775) ----------- ----------- --------- Income from operations 117,850 13,445 2,032 ----------- ----------- --------- Other income: Interest income 27,796 45,943 6,943 Others, net(2) (21,529) 681,127 102,935 ----------- ----------- --------- Income before tax 124,117 740,515 111,910 ----------- ----------- --------- Income tax expenses (22,234) (67,996) (10,276) ----------- ----------- --------- Net income 101,883 672,519 101,634 Net loss attributable to noncontrolling interests - 746 113 Net income attributable to Jumei's ordinary shareholders 101,883 673,265 101,747 ----------- ----------- --------- Net income 101,883 672,519 101,634 Fair value change – investment security, net of tax 6,814 - - Foreign currency translation adjustment, net of nil tax (7,491) 11,307 1,709 ----------- ----------- --------- Total comprehensive income 101,206 683,826 103,343 ----------- ----------- --------- Comprehensive loss attributable to noncontrolling interests - 746 113 ----------- ----------- --------- Comprehensive income attributable to Jumei International Holding Limited 101,206 684,572 103,456 ----------- ----------- ---------

_________________________

1. On January 1, 2018, the Company adopted Accounting Standards Codification Topic 606, Revenue from Contracts with Customers ("ASC 606"), utilizing the modified retrospective transition method to all contracts that were not completed as of January 1, 2018. Results for reporting periods beginning after January 1, 2018 are presented under ASC 606, while prior period amounts are not adjusted and continue to be reported under the accounting standards in effect for the prior periods. The application of ASC 606 had no material impact on the company's consolidated financial statements as of and for the six months ended June 30, 2018. 2. The Company adopted the Accounting Standards Update 2016-01, "Financial Instruments-Overall (Subtopic 825-10): Recognition and Measurement of Financial Assets and Financial Liabilities" on January 1, 2018 and approximately RMB16.6 million of accumulated other comprehensive income for the investment security that existed as of December 31, 2017 was reclassified into retained earnings upon the initial adoption. After the adoption of this new accounting standard, the Company will measure its long-term investments other than equity method investments at fair value with gains or losses recorded through the income statements, which could vary significantly from period to period. The impact of applying this new standard for the six months ended June 30, 2018 resulted in an increase of approximately RMB310.9 million in Others, net. The rest of Others, net was mainly generated by the gain on the disposal of certain interests in an investee.

Net income per share attributable to Jumei's ordinary shareholders - Basic 0.68 4.51 0.68 - Diluted 0.68 4.49 0.68 Net income per ADS attributable to Jumei's ordinary shareholders (1 ordinary share equals to 1 ADS) -Basic 0.68 4.51 0.68 - Diluted 0.68 4.49 0.68 Weighted average shares outstanding used in computing net income per share attributable to Jumei's ordinary shareholders -Basic 149,742,862 149,151,758 149,151,758 - Diluted 150,431,905 150,023,423 150,023,423 ----------- ----------- ----------- For the six months ended June 30, June 30, June 30, 2017 2018 2018 ----------- ----------- RMB RMB US$ Share-based compensation expenses included are follows: Fulfillment expenses 224 14 2 Sales and marketing expenses 5,421 2,524 381 Technology and content expenses 2,234 1,096 166 General and administrative expenses 5,419 2,385 360 ----------- ----------- ----------- Total 13,298 6,019 909 ----------- ----------- -----------

JUMEI INTERNATIONAL HOLDING LIMITEDUNAUDITED RECONCILIATION OF GAAP AND NON-GAAP RESULTS(RMB in thousands, except share data and per share data)

For the six months ended ------------------------------------- June 30, June 30, June 30, 2017 2018 2018 ----------- ----------- ----------- RMB RMB US$ Income from operations 117,850 13,445 2,032 Share-based compensation expenses(1) 13,298 6,019 909 ----------- ----------- ----------- Non-GAAP income from operations 131,148 19,464 2,941 ----------- ----------- ----------- Net income attributable to Jumei's ordinary shareholders 101,883 673,265 101,747 Share-based compensation expenses 13,298 6,019 909 ----------- ----------- ----------- Non-GAAP net income attributable to Jumei's ordinary shareholders 115,181 679,284 102,656 ----------- ----------- ----------- Non-GAAP net income per share attributable to Jumei's ordinary shareholders - Basic 0.77 4.55 0.69 - Diluted 0.77 4.53 0.68 Non-GAAP net income per ADS attributable to Jumei's ordinary shareholders (1 ordinary share equals to 1 ADS) - Basic 0.77 4.55 0.69 - Diluted 0.77 4.53 0.68 Weighted average shares outstanding used in computing non-GAAP net income per share attributable to Jumei's ordinary shareholders: - Basic 149,742,862 149,151,758 149,151,758 - Diluted 150,431,905 150,023,423 150,023,423

_________________________

(1) Share-based compensation expenses are not deductible item under PRC Enterprise Income Tax Law, hence no income tax implications.