Hair Care Phenomenon, MONAT, Unleashes Exclusive Dog Shampoo and Deodorizing Spray That Are A BREED APART™

February 12, 2019

MIAMI--(BUSINESS WIRE)--Feb 12, 2019--Global hair care brand, MONAT, is now helping Fido or Fifi look their best. When your dog’s coat looks a little “ruff” give him a beautiful, healthy coat with A BREED APART™, MONAT PET’s™ Gentle Cleansing Dog Wash. The naturally based, lightweight shampoo is specifically formulated and pH-balanced for a dog’s skin. It will remove dirt and grime, giving your dog a fresh, clean, velvety coat of fur. In between baths, use MONAT PET’s Freshen Up Deodorizing Spray to keep your pup – and his bedding – looking and smelling fresh.

A BREED APART Gentle Cleansing Dog Wash features a sulfate-free, mild cleanser that thoroughly and gently cleans dirt, grime and oils while simultaneously softening coat hair for cuddle-ready perfection. The shampoo’s plant-derived keratin alternative keeps coat hair smooth, manageable and shiny while REJUVENIQE™ soothes and nourishes the skin. The Freshen Up Deodorizing Spray absorbs odors without leaving a sticky residue. The gentle, non-irritating formula also contains REJUVENIQE to add shine and moisture to fur. Both the dog wash and deodorizing spray are perfect for any dog hair length or breed, and are scented with a hint of Gardenia. Thanks to MONAT PET, your dog will look and smell “paws”itively amazing!

“We’re ‘pet people’ at MONAT. The vast majority of our team have pets and think of them as family,” said Stuart MacMillan, President, MONAT. “I love my dog and want him to have the best hair care too. Our hair care products are unmatched, so why not give that same treatment to our four-legged best friends…and the idea for MONAT PET was born.”

CEO, Ray Urdaneta echoed MacMillan, “We considered MONAT PET for some time and our scientific team worked on the formula, testing it along the way for safety and efficacy. We never compromise; these products are as carefully curated as our human hair products. I’m very pleased to offer this product and expand MONAT’s line of hair care to the pet market.”

Learn more about MONAT PET’s Gentle Cleansing Dog Wash and Freshen Up Deodorizing Spray from Director of Product Education, Laura Dale, here.

Abiding by MONAT’s standards for its hair care products, MONAT PET’s A BREED APART was tested on humans and is safe to use on dogs of all breeds and coat lengths. The products are cruelty-free, vegan and Leaping Bunny Certified.

Follow MONAT on Instagram, Twitter, Facebook, Pinterest and YouTube. Additional information about the company can be found at its website, www.monatglobal.com.

About MONAT Global

MONAT Global is a wholly owned subsidiary of Alcora Corporation, whose holdings include L’EUDINE Global, an established Direct Selling company specializing in premium beauty and wellness products throughout the US and Latin America, and B&R Products, Inc., their research, development and manufacturing Laboratory subsidiary. All three companies are headquartered in and around Miami, Florida. MONAT was founded in 2014 to enter the multi-billion dollar haircare market and provides groundbreaking opportunities through a novel Social Marketing approach to Direct Sales. The company offers a unique and exciting business model and one of the most generous compensation plans in the U.S., Canadian and U.K. markets.

View source version on businesswire.com:https://www.businesswire.com/news/home/20190212005220/en/

CONTACT: Katie Olivier

Sunwest Communications for MONAT Global

+1 (469) 547-0016





Copyright Business Wire 2019.

PUB: 02/12/2019 10:00 AM/DISC: 02/12/2019 10:01 AM


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