Global OTT Markets: Report & Dataset - Markets & Forecasts up to 2022 (Fixed & Mobile Internet) - ResearchAndMarkets.com
DUBLIN--(BUSINESS WIRE)--Nov 13, 2018--The “World OTT markets - Report & Dataset: Markets & Forecasts up to 2022 - Fixed and Mobile Internet” report has been added to ResearchAndMarkets.com’s offering.
This yearly observatory -report and dataset- provides a comprehensive worldwide and regional/country level market value database covering all principal OTT services for the period of 2013 to 2022.
Markets covered: Internet access and usage - search - social - mobile - video - communication - cloud - digital contents - E-commerce commission - online games.
These markets are also dissected from a business model angle, to include both paid revenues and advertising revenues from display formats including RTB
7 regions and 18 countries covered: World, Europe, EU5, Asia-Pacific; Middle East & Africa, North America, Latin America - Brazil, Canada, China, France, Germany, India, Italy, Japan, Portugal, Russia, South Africa, South Korea, South Africa, Spain, Sweden, Switzerland, Turkey, United Kingdom, USA.
The total telco services market is also provided as a means of comparison with the OTT services market
Focus on the principal Internet players: Alibaba, Amazon, Apple, Baidu, Facebook, Google, Microsoft, Tencent, including their revenues and platform strategies. Main OTT market trends and dynamics are also provided, including the key players, competition levels and IDATE DigiWorld’s perspectives and outlook.
Dataset ScopeEurope North America Latin America Asia-Pacific Middle East & Africa
Indicators by CountryAccess Indicators Online Advertising Revenues Social Networks Mobile OTT on Demand Video OTT Communication Cloud E-Commerce Online Gaming Population
Key Topics Covered
1. Executive summary
1.1. World OTT market to surpass 1 trillion EUR by 2022: CAGR 2018-22 of 13.1%
1.2. OTT markets start to mature, with leaders getting established
1.3. Diversification of major OTTs (GAFAM version); different assets, same goals
1.4. Diversification of major OTTs (BAT version); different assets, same goals
1.5. OTT players’ expanding their approach to data monetisation
2. Market analysis
2.1. Internet service revenues per user strongly linked to the advertising market
2.2. Overall shift to revenues from mobile; Facebook taking the initiative
2.3. Advertising duopoly: Google & Facebook own 50% of the market, 66% of mobile
2.4. GAFAM and BAT are the world’s largest OTT companies
3. Key Internet trends
3.1. Internet giants commonly use mergers & acquisitions to diversify
3.2. OTT services increasingly diversifying into Internet of Things (IoT)
3.3. OTT giants’ battle over Artificial Intelligence (AI) heats up
3.4. Robotics development is industrial-vertical dependent
4. Focus on Internet players: GAFAM & BAT
4.1. Facebook, Google & Baidu: dependance on advertising evolving differently
4.2. Apple & Microsoft: majority of sales through core business
4.3. Facebook & Tencent: social media leaders with different revenue patterns
4.4. Amazon & E-commerce giants in a potential cloud war
For more information about this report visit https://www.researchandmarkets.com/research/m6rj5w/global_ott?w=4
View source version on businesswire.com:https://www.businesswire.com/news/home/20181113005687/en/
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Related Topics:Internet and E-Commerce,Mobile Networks
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SOURCE: Research and Markets
Copyright Business Wire 2018.
PUB: 11/13/2018 07:58 AM/DISC: 11/13/2018 07:58 AM