AP NEWS

Las Vegas resort’s ‘The Strip Starts Here’ stirs pushback

July 4, 2019

LAS VEGAS (AP) — A Las Vegas resort’s new slogan “The Strip Starts Here” is sparking pushback from nearby hotels and casinos.

KSNV-TV reports the SLS Las Vegas recently celebrated its rebranding and name change to the SAHARA but its hashtag #TheStripStartsHere is facing playful criticism.

For example, Mandalay Bay tweeted congratulation to SLS: “Congrats on the new name @SLSLasVegas, but #TheStripStartsHere!′

Mandalay Bay Resort also joined in on Twitter: “Congrats on the new name @SLSLasVegas, but #TheStripStartsHere!” Mandalay capped off the tweet with a winking smiley face emoji.

Where the Las Vegas Strip begins has been a matter of debate for years.

Users say it depends on which way you’re walking or driving since the north end of the Strip is different in both looks and layout compared to the south end.

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Information from: KSNV-TV, http://www.mynews3.com/index.php

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