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Accenture Interactive Completes Acquisition of HO Communication in Greater China

August 1, 2018

SHANGHAI--(BUSINESS WIRE)--Jul 31, 2018--Accenture (NYSE:ACN) has completed its acquisition of Shanghai-based HO Communication, a full-service digital marketing agency in China with a strong portfolio of local and multinational clients. The acquisition boosts  Accenture Interactive ’s ability to bring its differentiated blend of digital design, marketing, content and commerce services to clients in Greater China, seamlessly and at scale.

The acquisition,  previously announced on May 23, has fulfilled its closing conditions. Financial terms have not been disclosed.

HO Communication is one of the leading independent, digital integrated marketing agencies in China focused on omni-channel brand experiences and customer engagement. With locations in Shanghai, Beijing, Chengdu and Nanjing, it offers a connected set of marketing services ranging from content creation and creative to branding and media services that create engaging brand experiences for clients.

Jason Chau, managing director, Accenture Interactive in Greater China, said: “Combined with Accenture’s scale across all our capabilities in Greater China, HO Communication provides a complete set of capabilities for our clients as we help them harness the creativity of a digital marketing agency, the insights of a business consultancy, and the strength of a technology powerhouse.”

HO Communication is the latest addition to the Accenture Interactive portfolio in Greater China, which includes  Fjord, a global design and innovation consultancy;  PacificLink, an independent set of digital agencies in Hong Kong;  Altima, a digital commerce agency; and  Mackevision, a leading producer of CGI and immersive content. Together, they help clients envision, create and operationalize superior customer experiences. Accenture Interactive’s vision is to make best-in-class digital capabilities seamlessly available to clients to co-create and design innovative solutions in its Accenture Interactive Studios.

“We are the partner of choice for our clients seeking to make a digital transformation, and HO Communication’s integrated marketing capabilities bring additional strength to the table,” said Wei Zhu, chairman of Accenture Greater China. “Chinese companies are already leading the way in the digital frontier – witness China’s dominant position in the digital consumer market. To stay in front, companies need to continuously evolve and embrace omni-channel customer engagement capabilities, which is where HO Communication can help.”

Lamy Zhang, CEO of HO Communication, added: “We’re excited to start our journey as part of Accenture Interactive – evolving from a company of 200 people across China to one that can leverage global scale and insights and help continue the tremendous momentum that Accenture Interactive has built in creating a new and exciting proposition for our clients and the market overall.”

About Accenture

Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions – underpinned by the world’s largest delivery network – Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 449,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at  www.accenture.com.

Accenture Interactive helps the world’s leading brands transform their customer experiences across the entire customer journey. Through our connected offerings in design, marketing, content and commerce, we create new ways to win in today’s experience-led economy. Accenture Interactive has been ranked the world’s largest digital agency in the latest Ad Age Agency Report, for the third year in a row. To learn more, follow us @AccentureACTIVE and visit  www.accentureinteractive.com.

Forward-Looking Statements

Except for the historical information and discussions contained herein, statements in this news release may constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Words such as “may,” “will,” “should,” “likely,” “anticipates,” “expects,” “intends,” “plans,” “projects,” “believes,” “estimates,” “positioned,” “outlook” and similar expressions are used to identify these forward-looking statements. These statements involve a number of risks, uncertainties and other factors that could cause actual results to differ materially from those expressed or implied. These include, without limitation, risks that: the transaction might not achieve the anticipated benefits for Accenture; Accenture’s results of operations could be adversely affected by volatile, negative or uncertain economic and political conditions and the effects of these conditions on the company’s clients’ businesses and levels of business activity; Accenture’s business depends on generating and maintaining ongoing, profitable client demand for the company’s services and solutions including through the adaptation and expansion of its services and solutions in response to ongoing changes in technology and offerings, and a significant reduction in such demand or an inability to respond to the changing technological environment could materially affect the company’s results of operations; if Accenture is unable to keep its supply of skills and resources in balance with client demand around the world and attract and retain professionals with strong leadership skills, the company’s business, the utilization rate of the company’s professionals and the company’s results of operations may be materially adversely affected; Accenture could have liability or Accenture’s reputation could be damaged if the company fails to protect client and/or company data from security breaches or cyberattacks; the markets in which Accenture operates are highly competitive, and Accenture might not be able to compete effectively; Accenture’s profitability could materially suffer if the company is unable to obtain favorable pricing for its services and solutions, if the company is unable to remain competitive, if its cost-management strategies are unsuccessful or if it experiences delivery inefficiencies; changes in Accenture’s level of taxes, as well as audits, investigations and tax proceedings, or changes in tax laws or in their interpretation or enforcement, could have a material adverse effect on the company’s effective tax rate, results of operations, cash flows and financial condition; Accenture’s results of operations could be materially adversely affected by fluctuations in foreign currency exchange rates; Accenture’s business could be materially adversely affected if the company incurs legal liability; Accenture’s work with government clients exposes the company to additional risks inherent in the government contracting environment; Accenture might not be successful at identifying, acquiring, investing in or integrating businesses, entering into joint ventures or divesting businesses; Accenture’s global delivery capability is concentrated in India and the Philippines, which may expose it to operational risks; as a result of Accenture’s geographically diverse operations and its growth strategy to continue geographic expansion, the company is more susceptible to certain risks; adverse changes to Accenture’s relationships with key alliance partners or in the business of its key alliance partners could adversely affect the company’s results of operations; if Accenture is unable to protect its intellectual property rights or if Accenture’s services or solutions infringe upon the intellectual property rights of others or the company loses its ability to utilize the intellectual property of others, its business could be adversely affected; Accenture’s ability to attract and retain business and employees may depend on its reputation in the marketplace; if Accenture is unable to manage the organizational challenges associated with its size, the company might be unable to achieve its business objectives; any changes to the estimates and assumptions that Accenture makes in connection with the preparation of its consolidated financial statements could adversely affect its financial results; many of Accenture’s contracts include payments that link some of its fees to the attainment of performance or business targets and/or require the company to meet specific service levels, which could increase the variability of the company’s revenues and impact its margins; Accenture’s results of operations and share price could be adversely affected if it is unable to maintain effective internal controls; Accenture might be unable to access additional capital on favorable terms or at all and if the company raises equity capital, it may dilute its shareholders’ ownership interest in the company; Accenture may be subject to criticism and negative publicity related to its incorporation in Ireland; as well as the risks, uncertainties and other factors discussed under the “Risk Factors” heading in Accenture plc’s most recent annual report on Form 10-K and other documents filed with or furnished to the Securities and Exchange Commission. Statements in this news release speak only as of the date they were made, and Accenture undertakes no duty to update any forward-looking statements made in this news release or to conform such statements to actual results or changes in Accenture’s expectations.

Copyright © 2018 Accenture. All rights reserved. Accenture, its logo, and High Performance Delivered are trademarks of Accenture.

View source version on businesswire.com:https://www.businesswire.com/news/home/20180731005983/en/

CONTACT: Accenture

David LaBar, +1 646-456-4505

david.labar@accenture.com

or

Irene Han, +86 21 2305 3348

irene.ying.han@accenture.com

KEYWORD: ASIA PACIFIC CHINA

INDUSTRY KEYWORD: TECHNOLOGY ELECTRONIC DESIGN AUTOMATION NETWORKS SOFTWARE TELECOMMUNICATIONS OTHER TECHNOLOGY SECURITY SEARCH ENGINE MARKETING PROFESSIONAL SERVICES CONSULTING OTHER PROFESSIONAL SERVICES COMMUNICATIONS MARKETING OTHER COMMUNICATIONS

SOURCE: Accenture

Copyright Business Wire 2018.

PUB: 07/31/2018 10:00 PM/DISC: 07/31/2018 10:01 PM

http://www.businesswire.com/news/home/20180731005983/en

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