HammerMade is Helping Men, and the Women in Their Lives, Gain Confidence and Give Back This Holiday Season
CHICAGO--(BUSINESS WIRE)--Nov 15, 2018--Holidays are a challenging time of the year for many men, especially when it comes to picking the right outfit to impress. With so many options, it’s hard to know what the appropriate outfit is, especially when you don’t know how everyone else will dress. HammerMade hopes to change that.
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The perfect look starts at HammerMade with our expansive collection of distinctive, limited-run men’s shirts that can be dressed up or down to fit any holiday occasion. (Photo: Business Wire)
“As a teen working for a men’s retailer, I realized that the right clothes really could make the man,” said Jason Hammerberg, founder of HammerMade. “I saw how something as simple as a shirt could turn a guy into the most confident version of himself.”
In today’s world, men still struggle to shop for clothes to impress during the numerous events that take place during the holiday season. Between Thanksgiving, office holiday parties, family affairs and all the other events that go on during the holiday season, picking out clothes can be overwhelming, especially for men who lack confidence and would rather stay home in their sweatpants. Many rely on their significant others for help. In fact, in our recent survey, HammerMade found that 62 percent of men rely on their significant others to help them pick out their clothes.
“Men just don’t naturally think about dressing for parties or events . Women do,” says Hammerberg. “Half of all men seem to not care about it and the other half go looking for something last-minute and are frustrated. It seems like men don’t prepare or plan naturally. Women feel the way a man is dressed represents or reflects on the both of them. She doesn’t want to just be the one who looks good. It’s kind of like washing half your car. A well-dressed couple reflects on both people.”
Helping men look and feel good is something HammerMade prides themselves on. Assuring men gain their confidence with or without a significant other is important. At HammerMade, anybody can get wardrobe advice or recommendations through our in-house personal stylists – accessible in-store or online at HammerMade.com.
HammerMade’s team of experienced stylists are able to guide customers through any questions they may have, from what to wear to fit, style and anything in between. So even without a significant other in their lives, our stylists can be a go-to resource for our guys whenever they need us.
The holiday season is not just about impressing at parties, but also about giving back, something HammerMade is very passionate about. Hammerberg says, “You can do good, you can benefit from purging and freshening up your wardrobe and even get a tax write off. It’s kind of like the gift of the Magi story. It can be the beginning of some new resolutions.” With 90 percent of men donating their clothes, according to our survey, this is a significant time where one can spread cheer and donate clothes to someone less fortunate than them.
In 2009, HammerMade opened its doors in Edina, Minnesota to offer high-quality, distinctive men’s shirts at an attainable price.
Today, with nine stores across the United States, HammerMade continues its focus on designing best-in-class men’s shirts, apparel and accessories with stores in Minneapolis, Chicago, Boston, Atlanta and online at HammerMade.com.
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PUB: 11/15/2018 09:17 AM/DISC: 11/15/2018 09:17 AM