Entrepreneur: Massage therapist wants to help you find your own Zen
Describe your business.
I named my business MassageZen because I love creating a space where my clients can feel Zen. When you look Zen up, you’ll see it means “enlightenment through meditation.” I believe massage is a form of meditation. (It might not make you enlightened but it will release tension in your body to make you feel lighter!) I keep my prices very low and reasonable because my goal is for people to make massage a part of their lives as something they do once a month. Since every single person is different, I integrate Swedish massage, deep tissue, trigger point release, relaxation massage and reflexology to suit what my client needs. My add-ons include hot stones (my favorite!), vacuum cupping, gua sha, dry brushing and vibrational drum healing. I am also a reiki master and offer energy healing sessions. I have videos on my Facebook business page, MassageZenwithTylynn, for you to learn more!
What’s your title?
Licensed Massage Therapist and Reiki Master
What drove you to launch your own business?
It was in my heart for a long time to open my own business but I never acted on it. Then one day I got a call from Desiree, who owns Permanent Cosmetics right next to me. (We used to work together at Healing Touch.) She told me there was a room available for rent right on North Broadway. I took that as a literal sign from the universe that I need to just suck it up and do it already. I was extremely nervous to invest all the money and time into starting my business, but because I know this is my purpose it drove me to do all the work to make it happen.
How many hours do you typically work in a week?
I’m currently open for appointments seven days a week. As a new business it’s very important that my services are accessible to clients.
How many employees?
As of right now, it’s just me. (And because of that I do offer a discount on couples massages. While one person gets a massage, the other person can relax with a shiatsu foot massager.)
When did you start your business?
If you left another job to start this business, what was it?
I worked at Healing Touch Spa in the downtown Galleria (University Square) as soon as I graduated from Riverland (Community College) in May 2016. It was a great place to start my career as a massage therapist.
What sacrifices did you make to launch this business and to keep it running?
The biggest thing is all the time it takes to run a business. It’s a Friday night right now and I’m writing this article to help grow my business. I run around all over town putting up fliers to gain awareness about my business. I go to Rochester Chamber of Commerce events to grow my business. I do chair massage for the Rochester Grizzlies some Friday and Saturday nights to grow my business. I schedule social media posts for a month in advance so something posts every day and I take the time to create funny memes. I spend hours doing laundry. To me, these are all very small sacrifices to do what I love.
What is the best thing about owning a business?
I get to do what I love every day and I am not rushed with back-to-back appointments. I also have the freedom to expand and grow in the spiritual healing work I do with reiki, which has been phenomenal.
What is the hardest thing about owning a business?
All the laundry! OK, that is difficult but actually the hardest part of owning a business for me is maintaining the social media marketing. I’ve never been all that great with technology but thankfully my partner, Joshua Vor, is amazing. He helps me with ad ideas and making videos. (Please check those out if you’d like a good laugh.) It’s very difficult to correlate times where we can film videos.
What’s your hope for your business in the next year?
I’m about to start selling essential oils, and I’m very excited for my business to grow with that. I’ve been using aromatherapy since I was in school for massage and it has completely changed my life for the better. I can’t wait to start sharing nature’s tools for our bodies. I am also about to start a shamanism training and I can’t wait to expand my own healing and the healing of my clients. I hope more and more people in Rochester will seek me out to create a space for them where they can do their own healing and find their own Zen.
What inspires you to keep doing it?
Massage and reiki is my craft, my love. I couldn’t imagine doing anything else.
Knowing what you know now, would you do anything different?
No. I trust I am right where I need to be, and I am so grateful to be on this journey.